Harnessing the power of the online B2B portfolio, IDG Connect UK provides lead generation solutions that enable unrivalled targeting and profiling to encourage an advanced level of engagement with potential customers. IDG Connect UK delivers a genuine competitive advantage in customer acquisition by directing pertinent and valued content to a relevant audience at the right stage of the buying process.

The IDG Connect program provides a tailored solution to client data needs using a variety of creative executions across all of our media and data channels.

Our commitment to the client is to maximise effectiveness of our full resources in order to deliver the agreed quality and volume of leads across the full portfolio and databases of CIO.co.uk, ComputerworldUK.com, Techworld.com and the unrivalled quality of the MarketBase database.

IDG Connect UK provides clients with the unrivalled opportunity to put their content to work, in front of thousands of our engaged and highly qualified technology professionals, yielding qualified and actionable sales leads.

Creative executions

Site driven lead generation
Valued content is promoted in content boxes, text links and white paper libraries across all 3 B2B brands: CIO, Computerworld UK and Techworld.

Opt-in email lead generation
Our opt-in email database is comprised of thousands of IT and technology professionals who rely on our newsletters to keep up-to-date with the latest news in the industry, and access rich media resources.

Bespoke email lead generation
List size: 55,000
Reaching IT professionals at all levels of the decision-making process. Target your requirements using numerous categories including job title, industry and IT employee no.