inRead Video

Overview

inRead is an innovative format which positions video advertising within the heart of editorial content. Viewable by design, it only launches when 100% in view. If the player is less than 50% visible the video pauses, guaranteeing viewers will see your ad. Once the view is complete, inRead merges seamlessly back into the page.

inRead puts the user in control of ad engagement, offering an optimal navigation experience, which translates to a non-intrusive/more impactful brand encounter and high viewability rates.

Standard

10 inch iPad Photoshop Ad Dimensions:

1746 pixel wide x 2330 pixel high
Resolution: 300ppi
Color Mode: RGB
File Format: JPG

10 inch Android Photoshop Ad Dimensions:

1617 pixel wide x 2575 pixel high
Resolution: 300ppi
Color Mode: RGB
File Format: JPG

Standard Plus

We offer audio and video in our Enhanced Digital and Zinio Editions. Please ask your Sales Director for production charges.
Video Feature >>

High Quality Video

Codec: H.264
Resolution: 1280×720
Sequence: 30 fps

File Format: .mp4
Bitrate: 2mps (We recommend to lower this.)

Audio Settings

Codec: AAC-LC
Bitrate: 128kbps
File Format: .mp4

Reporting

Impression reporting will be provided by DFP/DFA and interaction/click reporting will be provided by Flite. Reporting is sent on a bi-weekly basis.