As Content-Centric Customers Reshape Requirements, Worldwide Disk Storage Systems Capacity Shipments Continue to Double Every Two Years, IDC Reveals

FRAMINGHAM, MA – June 2, 2008 – Every few years, overall demand for storage systems is boosted by a major industry shift. Through 2012, the new accelerator will be the emergence of more content-centric businesses, according to IDC. Worldwide disk storage systems capacity shipments will continue to more than double every two years, growing at a compound annual growth rate of nearly 53% from 2007 to 2012, while spending will pass the $34 billion mark in 2012.

From spending and terabyte shipment perspectives, capacity-optimized storage will conquer more than half of the market in 2012. While past drivers, such as the digitalization of content, disk-based data protection, and long-term data retention, continue to be important to storage capacity growth, the focus for organizations will increasingly be on boosting storage utilization levels through new technologies such as thin provisioning and data deduplication.

"Multiple business trends and new technologies will force a restructuring of storage systems and the storage industry over the next five years. New enterprise datacenter designs based on the principles of massive consolidation, extensive virtualization, and unified connectivity will drive new storage systems designs, including greater use of tier-zero storage leveraging solid state drives. The most important new force is the emergence of content-rich business applications in areas such as telecommunications, media/entertainment, and Web 2.0," said Natalya Yezhkova, research manager for Storage Systems at IDC.

"One of the most critical challenges for the storage industry over the next several years will be to gauge the impact of new network-centric and content-centric datacenters on more traditional customers," said Richard Villars, vice president for Storage Systems at IDC. "These businesses are redefining the rules when it comes to system density, balancing performance versus capacity, and price per gigabyte. As more organizations begin to create and archive large pools of file-based content, many will want solutions that have similar features/functions/price points to those being delivered to leading content depots."

IDC's study, Worldwide Disk Storage Systems 2008–2012 Forecast: Content-Centric Customers — Reshaping Market Demand (Doc #212177), forecasts the worldwide disk storage systems market for 2008–2012 and discusses assumptions and major market trends. The study focuses on end-user consumption of external disk storage systems, and computes the revenue, terabytes, and price per gigabyte for each operating environment and hardware platform.

About IDC

IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 100 countries. For more than 44 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. You can learn more about IDC by visiting www.idc.com.

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