Blade Systems Alliance To Host ”Blade Systems Pavilion” At Next Generation Data Center Conference & Expo

FRAMINGHAM, MA – MARCH 27, 2007 – IDG World Expo, the leading producer of world-class tradeshows and events around the globe, has announced that Blade Systems Alliance (BladeS) will host the Blade Systems Pavilion at the inaugural Next Generation Data Center(TM) (NGDC(TM)). In addition to featuring some of the industry's leading vendors of modular and blade-based computing systems and technology, the pavilion will include a theater where attendees can listen to presentations on topics critical to data center and blade server implementations. NGDC is scheduled to take place August 6-9, 2007 at the Moscone Convention Center, San Francisco, CA.

"This event presents us with a new opportunity to create high-level business and networking opportunities among the users and vendors of blade-based technologies," said Jim Hall, President, Blade Systems Alliance. "Participating in NGDC and sponsoring the Blade Systems Pavilion allows us to provide unbiased sources of information and insight for any attendee involved in the deployment and application of blade systems."

The Blade Systems Alliance was created to advance the adoption of modular and blade-based computing systems with an emphasis on: promoting multi-vendor standards for modular systems management and racking; addressing real-world data center and advanced computing issues; delivering programs and forums that educate the user community.

"Blade servers fulfill a critical and growing need to increase server performance without sacrificing the size, cost and complexity in managing the ever growing data center," said Melinda Kendall, Vice President, Next Generation Data Center. "The Blade Systems Pavilion will stimulate interactive dialogue between attendees and pavilion exhibitors on the latest industry trends, as well as how they can benefit from incorporating blade systems into their IT environment."

Exclusive exhibitor packages are being offered to members of Blade Systems Alliance interested in exhibiting on the NGDC show floor in their own property, or as part of the Blade Systems Pavilion. For more information, contact Jane Lin-Li, BladeS Marketing Director at marketing@bladesystems.org, or Carrie Higbie at carrie_higbie@siemon.com

NGDC is targeted to data center professionals ranging, from IT architects to system administrators, seeking the right products and services to add to their end-to-end solutions as they adapt to ever increasing needs for flexibility, scalability and performance. For more detailed information on the Next Generation Data Center Conference & Expo visit www.ngdcexpo.com .

For sponsorship and exhibiting opportunities, please contact Ron Moreau at (508) 424-4804 or ron_moreau@idg.com, Christian Montminy at (508) 424-4852 or christian_montminy@idg.com.

About IDG World Expo

IDG World Expo ( www.idgworldexpo.com ) produces tradeshows and events for professionals seeking world-class education, peer-to-peer networking and one-stop comparison shopping. IDG World Expo's portfolio of events includes Entertainment For All(TM) (E For All(TM)), Macworld Conference & Expo(R), Next Generation Data Center(TM), LinuxWorld Conference & Expo(R), LinuxWorld(R) OpenSolutions Summit(TM), and SaaScon(TM). IDG World Expo is a business unit of IDG, the world's leading technology media, research and event company.

About International Data Group (IDG)

International Data Group (IDG) is the world's leading technology media, events, and research company. IDG publishes more than 300 magazines and newspapers in 85 countries including CIO, CSO, Computerworld, GamePro, InfoWorld, Macworld, Network World, and PC World. IDG's online network includes more than 400 Web sites spanning business technology, consumer technology, digital entertainment, and gaming worldwide. IDG is a leading producer of more than 170 technology-related events including LinuxWorld Conference & Expo, Macworld Conference & Expo, DEMO, and IDC Directions. IDC, a subsidiary of IDG, is the premier global provider of market intelligence, advisory services, and events. Over 850 IDC analysts in 50 countries provide global, regional, and local expertise on technology and industry opportunities and trends. Additional information about IDG, a privately-held company, is available at http://www.idg.com .

About Blade Systems Alliance

The Blade Systems Alliance (BladeS) is a forum for end users, consultants and vendors who are interested in the deployment and application of blade systems. In cooperation with the worldwide community of advanced users of modular and blade-based computing systems, the Alliance has the mission of promoting multi-user standards for modular systems management and racking; working with the user community to address real-world data center and advanced computing issues; and delivering information, programs and forums to educate and inform. For further information, visit www.bladesystems.org .

All product and company names are trademarks of their respective companies.

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