ComputerPartner Benelux; The New Information Source for the IT-Distribution Channel

Haarlem, January 16th, 1998 — IDG Communications Netherlands will launch ComputerPartner Benelux, a new IT-biweekly magazine, during the Internetworking Event trade show in Amsterdam (21st of April).

ComputerPartner Benelux has a previously untapped target audience in The Netherlands, Belgium and Luxembourg: the IT-distribution channel. Its readership consists of commercial, logistic and general management, corporate buyers and IT-consultants, who work at distributors, medium sized and large resellers, Value Added Resellers, consultancies and retail chains with business-to-business outlets. ComputerPartner will have an initial controlled circulation of 6.500 subscribers in The Netherlands, Belgium and Luxembourg.

An experienced editorial staff of Dutch, Belgian and Luxembourg journalists is responsible for writing local news stories, features and market analysis. The extensive IDG-network of correspondents and the vast amount of sister publications in a wide array of countries provide the international perspective to the stories that appear in ComputerPartner Benelux. ComputerPartner Benelux is the first IT-magazine that offers readers exclusive market surveys. In addition, the magazine will sport a large diversity of stories that will help readers improve their business and management practices.

"Until now, the IT-distribution channel in the Benelux relied on information provided by vendors and several IT-related magazines and articles published in the business press", says Paul Molenaar, general manager IDG Netherlands. "In this age of Information Overload and Infostress, ComputerPartner Benelux brings them much craved relief. We provide readers a single information source for their specific daily business needs."