CORRECTING and REPLACING IDG World Expo and the Software & Information Industry Association (SIIA) Join Forces for SaaScon 2007
FRAMINGHAM, MA – SEPTEMBER 25, 2006 – First graph, second sentence of release should read: "The inaugural SaaScon is being held this week …" (sted "The inaugural SaaScon is being held next week …").
The corrected release reads:
IDG WORLD EXPO AND THE SOFTWARE & INFORMATION INDUSTRY ASSOCIATION (SIIA) JOIN FORCES FOR SAASCON 2007
IDG World Expo, the leading producer of world-class tradeshows, conferences and events for technology markets, and the Software & Information Industry Association (SIIA), the principal trade association for the software and digital content industry, today announced that the SIIA's annual Software Strategy Summit will be co-located with the 2nd annual Software As A Service (SaaScon) event. The inaugural SaaScon is being held this week in San Francisco, but due to the overwhelming response from the industry, a larger, more expo-oriented SaaScon event is already scheduled for April 17-18, 2007 at the Santa Clara Convention center.
The Software Strategy Summit is an annual meeting created to address changes and emerging trends within the software industry. The Summit features in-depth discussions on Software as a Service, Open Source and Globalization. SaaScon was created for business and technical professionals seeking to learn about the latest offerings from providers and how they can incorporate SaaS offerings into their business environments. Combined, both events will present an agenda that focuses on three topic areas: SaaS for the Enterprise Deployer, SaaS for the Independent Software Vendor and SaaS as a platform for developers. These offerings will provide all participants in the SaaS community one event at which the issues and opportunities facing each segment can be addressed.
"Teaming up with the SIIA around the topic of software as a service allows us to give SaaS users, deployers, vendors and developers one place to gather as an industry," said Patty Caron, VP of Conference Brands, IDG World Expo. "Until now, there's been no other event that addresses all three segments of the software as a service industry – deployers, ISVs and end-users. We're honored to work with the SIIA in combining our events and we're thrilled that the SaaS industry is already viewing us as their central gathering place."
"IDG World Expo's tradeshow leadership and the SIIA's thought leadership will deliver both the participants and the content to cover this important shift in the software industry." said David Thomas, Executive Director, SIIA Software Division. "We are very excited to see users, vendors, and developers openly discussing the opportunities and issues created by Software as a Service."
The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital content industries. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to more than 800 leading software information companies. For additional information visit www.siia.net .
SaaScon is the premier event for business and IT professional seeking to dramatically lower capital expenses, produce recurring revenue and streamline product delivery and support through the Software as a Service model. SaaS is a software delivery method that provides access to software and its functions remotely as a web-based service, removing the need for organizations to handle the installation, set-up and maintenance while significantly reducing costs. For information or to register for the event, visit the SaaScon Web site at www.saascon.com . For exhibiting or sponsorship opportunities, please contact Giovanni Stein at 508-424-4864 or firstname.lastname@example.org.
About IDG World Expo
IDG World Expo ( www.idgworldexpo.com ) produces technology-focused tradeshows, conferences and events for professionals seeking world-class education, peer-to-peer networking and one-stop comparison shopping. As the leading technology event management company, IDG World Expo leverages its experience and knowledge of technology-focused events and conferences, enabling technology companies to capture the attention and loyalty of influential buyers. IDG World Expo's portfolio of conferences and events includes Macworld Conference & Expo(R), LinuxWorld Conference & Expo(R), Wireless Sensing Solutions(TM), Syndicate(TM), RoboBusiness and RoboNexus. IDG World Expo is a business unit of IDG, the world's leading technology media, research and event company.
About International Data Group (IDG)
International Data Group (IDG) is the world's leading technology media, events, and research company. IDG publishes more than 300 magazines and newspapers in 85 countries including CIO, CSO, Computerworld, GamePro, InfoWorld, Macworld, Network World, and PC World. IDG's online network includes more than 400 Web sites spanning business technology, consumer technology, digital entertainment, and gaming worldwide. IDG is a leading producer of more than 170 technology-related events including LinuxWorld Conference & Expo, Macworld Conference & Expo, DEMO, and IDC Directions. IDC, a subsidiary of IDG, is the premier global provider of market intelligence, advisory services, and events. Over 850 IDC analysts in 50 countries provide global, regional, and local expertise on technology and industry opportunities and trends. Additional information about IDG, a privately-held company, is available at http://www.idg.com .
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