DEMO Announces Inaugural DEMO Africa, Oct 24-26, 2012

NAIROBI, KENYA, May 10, 2012 – DEMO, world-renowned for launching the most innovative companies in enterprise, mobile, cloud computing, consumer, social media and disruptive technologies, today announced the launch of DEMO Africa, which will be held October 24-26, 2012 at the InterContinental Hotel in Nairobi, Kenya.

The newest addition to DEMO's Global Launch Program, DEMO Africa 2012 will provide the most innovative emerging and established companies from African countries the opportunity to launch their products on stage and announce to Africa and the world they have arrived. The event will also act as a platform for companies outside the region looking to launch in the African market.

"Africa is emerging as a hotbed for technology and innovation," said Neal Silverman, senior vice president, DEMO. "DEMO Africa 2012 allows for a collaborative environment where leading minds and companies from African nations can come together to gain exposure on a global level. DEMO's goal is to provide the opportunities necessary to get these exciting companies exposure and, ultimately, success in their respective industries."

DEMO also announced at the World Economic Forum today its partnership with the U.S. Department of State, Microsoft, Nokia, African Development Bank, USAID, and Global Entrepreneurship Week to launch the Liberalizing Innovation Opportunity Nations (LIONS@FRICA) Partnership, a new public-private alliance aimed to enhance and deepen Africa's startup and innovation ecosystems. As part of that partnership, LIONS@FRICA will work with IDG Enterprise and CIO East Africa (publishers of CIO and CIO100 in East Africa) to produce DEMO Africa. All three organizations are determined to connect African innovators and entrepreneurs to the global innovation grid.

DEMO's partnership with LIONS@FRICA will also feature Meet the Lions, a competition of Global Entrepreneurship Week, the world's largest celebration of innovators who launch startups that bring ideas to life and drive economic growth. Selected African start-ups will be given the opportunity to present their business plans to prominent African entrepreneurs and business executives in an effort to secure investments.

"Microsoft is pleased to be part of LIONS@FRICA and a founding partner for the inaugural DEMO Africa in 2012 where we will collaborate to identify the next generation African entrepreneurs and help them succeed," said Claire Lee, head of industry partnerships, Microsoft. "Microsoft supports entrepreneurs globally through the BizSpark program and our network of Microsoft Innovation Centers (MICs) and has a long-standing partnership with DEMO, Startup Weekend and Global Entrepreneurship Week (GEW)."

The next DEMO event, DEMO Fall 2012, will take place October 1-3, 2012 at the Hyatt Regency Santa Clara. Companies participating in the DEMO Fall 2012 Conference will have access to the Global Launch Program which provides global exposure through free access to the showcase program at any other DEMO conferences around the world. All international conferences — including the two DEMO conferences in the United States, DEMO Asia, DEMO China, DEMO Brazil and DEMO Africa — are included in the DEMO alumni network and DEMO Global Launch Program. Launch companies at each event will also benefit from the unparalleled services provided by DEMO, including presentation coaching, a dedicated DEMO public relations team, turn-key exhibitor station with signage, and the six minute launch video and profile hosted on-line and accessible to a broad audience through VentureBeat and IDG Enterprise properties.

Applications are currently being accepted for companies to launch products at DEMO Africa 2012. All interested organizations should submit initial company information via the "Apply Now" button at

For more information on the partnership and sponsorship opportunities visit You can also follow LIONS@FRICA on Twitter @lionsafrica.

Stay connected with DEMO through the communities on the following sites:




About the DEMO Conferences

Produced by the IDG Enterprise events group in conjunction with VentureBeat, the DEMO conferences in the United States, Asia, Brazil and Africa focus on emerging technologies and new products innovations, which are hand selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow's cutting-edge technologies, and have served as launch pad events for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping them to secure venture funding, establish critical business relationships, and influence early adopters. For more information on the DEMO conferences, visit

The DEMO community also benefits from the award winning DEMOletter. A weekly e-newsletter designed to reach the people who are creating companies, building products and launching new ideas, DEMOletter provides smart insight and analysis of entrepreneurial business issues. To subscribe, go to:

About IDG Enterprise

IDG Enterprise, an International Data Group (IDG) company brings together the leading editorial brands (CFOworld, CIO, Computerworld, CSO, DEMO, InfoWorld, ITworld and Network World) to serve the information needs of our technology, security and financial-focused audiences. As the premier hi-tech B2B media company, we serve our reader and advertiser audiences by delivering award-winning content, community, conversation and conversion solutions across our entire portfolio of websites, events, magazines, products and services. In addition, the CIO Executive Council is a peer advisory service that delivers on the business, technology, and leadership needs for the world's elite CIOs and their respective staffs. For more information, visit

Additional information about IDG, a privately held company, is available at

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About Microsoft BizSpark

Microsoft® BizSpark® is a global program that helps software startups succeed by giving them access to software development tools, connecting them with key industry players, and providing marketing visibility. The program also includes access to Windows Azure, a flexible, comprehensive, and powerful cloud platform for the creation of web applications and services. In addition, BizSpark offers technical support, business training and a network of over 2,000 partners to connect members with incubators, investors, advisors, government agencies and hosters. Since it was established in 2008, more than 45,000 companies in over 100 countries have joined BizSpark.

About Microsoft Innovation Centers

As knowledge and innovation become the primary catalysts for economic growth, the Microsoft Innovation Centers can play a vital role in generating powerful new ideas through training, education and knowledge transfer. Microsoft Innovation Centers (MICs) are a partnership with government, academic and industry.