DEMO Innovators Achieve Outstanding Success; A Round Up of Recent DEMO Demonstrator News

SOUTHBOROUGH, MA – JUNE 27, 2007 – The semi-annual DEMO conferences showcase the best new ideas and products that the technology industry has to offer. DEMO's infamous six-minute live product launch format has set in motion market-altering products such as TiVo, Java 1.0, WebEx, the Palm Pilot, IronPort Systems, VMware,, and All of these products, once tiny ideas, got their start at DEMO events and rocketed to success in part through the connections made with the powerful DEMO audience of influencers, investors, and early adopters.

"DEMO was designed as a launch pad event for the cream of the crop in technology. It's tremendously gratifying to see DEMO companies doing so well as they move into the broader marketplace," said Chris Shipley, product analyst and executive producer of the DEMO conferences. "I always celebrate demonstrator successes, a bit like a proud parent who never doubted for a minute that her children would go on to great things."

DEMOletter's Keith Shaw chronicles demonstrator news for the DEMOtracker report. In May and June of 2007 alone, Shaw has reported on skyrocketing demand for demonstrator products, evolving functionality and services, and notable awards and distinctions. These achievements include:

— UGOBE's Pleo (DEMO 2006), the charming animated camarasaurus robot, and its creator Caleb Chung, received impressive coverage in Business 2.0 magazine this month. The article's author, Chris Taylor, reports that UGOBE had more than $18 million in purchase orders in 2006, following the product's launch at DEMO.

— Jajah (DEMOfall 2006), a provider of global telecommunications services, raised $20 million in a Series C investment round led by Intel Capital. Jajah says the strategic investment will allow it to grow the business, to invest in marketing and research and development. The deal also allows Jajah to have access to Intel developers and OEMs, which will help get the Jajah service to customers faster.

— 4INFO (DEMOfall 2006) announced the return of its text alert service for Major League Baseball scores and player statistics. The service lets baseball fans receive event-triggered text alerts, including pitching and offensive statistics, on their mobile phones. The company's MLB Player Statistics and Alerts are available to fans free of charge, although users will have to pay for standard text message fees from their carriers.

— Social networking company Me.dium (DEMO 2007) announced it secured $15 million in Series B funding, led by Commonwealth Capital Ventures. The latest funding raises Me.dium's total funding to $20 million since June 2006. The company says the additional funding will be used to build out the infrastructure to support its launch to the general public later this year. The Me.dium tool builds "a new social exploration environment for the Web," revealing the "hidden world of people and activity behind the browser."

— Helium (DEMO 2007) recently launched its Helium Debate site, which leverages "the wisdom of many" to let users debate issues and also lets them be the judge. The site is presenting the top three issues for each 2008 presidential candidate and allowing the audience to debate those issues at the site.

— Integrien (DEMO 2007) recently launched version 5.6 of its Alive integrity management software, which helps predict and prevent slowdowns and failures for "mission-critical business services." New features include support for IBM Tivoli systems, as well as additional insight into how the performance of IT systems can impact business services.

— Tiny Pictures (DEMO 2006) recently launched an integrated Radar application for the Facebook Platform. The new application lets users share selected photos and videos to Facebook friends, and also embeds Radar-style browsing commenting tools in a Facebook profile. The Radar service allows mobile device users to quickly upload photos and videos to a Web site, and allow friends (or the public) to comment on them, unleashing the content from being stuck on the mobile device.

— NewTek (DEMO@15) announced that its TriCaster Pro portable video production device was chosen to stream Disneyland's media event to commemorate the return of the Finding Nemo Submarine Voyage attraction. Four TriCaster Pro models were used to stream live programming over the Internet from the Disneyland property, as well as exclusive Web coverage of the grand opening ribbon-cutting ceremony. The TriCaster Pro is a portable live production suite that provides tools designed for broadcasters, educators and individuals that want to reach local and worldwide audiences with professional-quality, three- camera video over the Internet.

About the DEMO Conferences

Produced by Network World Events and Executive Forums, the semi-annual DEMO conferences focus on emerging technologies and new products, which are hand-selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow's cutting-edge technologies, and have served as launch pad events for companies such as Palm, E*Trade, Handspring, TiVo, Skype,, and U.S. Robotics, helping them to secure venture funding, establish critical business relationships, and influence early adopters. Each DEMO conference features approximately 70 new companies, products and technologies. For more information on the DEMO conferences, visit .

The DEMO community also benefits from the award winning DEMOletter. A weekly e-newsletter designed to reach the people who are creating companies, building products and launching new ideas, DEMOletter provides smart insight and analysis of entrepreneurial business issues.

About Network World

Network World, Inc., the Leader in Network Knowledge, empowers network IT executives through education, information and community. Network World, an IDG company, is the leading provider of news, analysis, reviews, events and education on information technology. Network World publishes the leading newsweekly, Network World, hosts the most active online communities ( , , , and ), and produces educational seminars and events worldwide. Network World's portfolio of strategic marketing programs provides marketing and agency professionals with the tools to generate high-quality leads, optimize marketing campaigns, and create new revenue opportunities. Additionally, Network World is the event organizer of DEMO and DEMOfall, the leading events for new technology innovation.

About International Data Group (IDG)

International Data Group (IDG) is the world's leading technology media, events, and research company. IDG's online network includes more than 450 Web sites spanning business technology, consumer technology, digital entertainment and video games worldwide. IDG publishes more than 300 magazines and newspapers in 85 countries including CIO, CSO, Computerworld, GamePro, InfoWorld, Macworld, Network World, and PC World. IDG's lead-generation service, IDG Connect, matches technology companies with an audience of engaged, high-quality IT professionals, influencers, and decision makers.

IDG is a leading producer of more than 750 technology-related events including Macworld Conference & Expo, LinuxWorld Conference & Expo, Entertainment for All Expo (E for All), DEMO, and IDC Directions. IDC, a subsidiary of IDG, is the premier global provider of market intelligence, advisory services, and events. Over 900 IDC analysts in more than 90 countries provide global, regional, and local expertise on technology and industry opportunities and trends.

Additional information about IDG, a privately held company, is available at .

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