DEMOmobile 2004: It’s Time to Simplify Noted Tech Conference Unveils Key Themes and Speakers

SOUTHBOROUGH, Mass., July 20 /PRNewswire/ — DEMOmobile 2004 divulged a central theme of the conference today along with an early look at its impressive roster of speakers, gearing up for the September debut of more than 40 products and services that will transform the mobile and wireless landscape. The renowned technology showcase will debut companies from across the wireless spectrum, including those at the forefront of service-oriented computing, a movement toward simplified accessibility and management of mobile devices. Additionally, top executives from across the tech spectrum will participate in panels and one-on-one conversations with executive producer Chris Shipley.

"As we all become increasingly mobile, it is imperative that our devices evolve with us and be easy to understand, use and repair," said Shipley. "Technology has become so complex that it takes squadrons of administrators to ensure that a company's vast e-mail system doesn't collapse. And even more frustrating is that we have now accepted a myth as fact: computers are smart and people are stupid. It's time to change this misconception and some of the products I'm vetting for DEMOmobile aim to do just that."

In addition to the unmatched platform of new products, DEMOmobile will host a slate of speakers and panelists steeped in the mobile industry, sharing their experiences and insight on where mobile and wireless will take us next. Trip Hawkins, Founder and CEO of Digital Chocolate and a pioneer in computer gaming, will sit down with Shipley for an onstage discussion of the evolution of mobile gaming, as well as a sneak peek at some of the titles coming down the pike. Select panels will explore the ins and outs of global broadband connectivity, the function and form of next-generation devices, and mobility according to Microsoft. Confirmed speakers include:

— Rajeev Chand, Sr. Equity Analyst, Rutberg & Co.

— Paul Reddick, VP, Consumer Services, Sprint

— Claude Mitchel, Director, Enterprise Marketing, Verizon Wireless

— Joe Sims, VP, WLANs, T-Mobile

— Alex Slawsby, Senior Analyst, Mobile Devices, IDC

— Phil Holden, Director of Global Business & Product Management, MSN

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— Peter Hortensius, VP, Products and Offerings, IBM Personal Systems

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"DEMOmobile may be known for its new product demonstrations but the seasoned insight of our speakers and panelists provide much needed context to that whiz-bang device in your hand," continued Shipley. "We select our speakers like we pick our products; only the most relevant and innovative minds make the cut. This year's roster will shed light on successful enterprise wireless implementations, as well as what they look for in partnerships and what they have brewing for the future."

DEMOmobile is the result of intense searching, interviewing, and culling by Shipley of the most compelling and likely-to-succeed companies to unveil their products at DEMOmobile. The conference takes place September 8-10, 2004 at the Hilton La Jolla Torrey Pines in La Jolla, California.

DEMOmobile 2004 Sponsors and Partners

DEMOmobile 2004 sponsors are Aruba Wireless Networks, Blackberry, Porter Novelli, and Qualcomm. Partner companies include The Association for Women in Technology, Backbone Magazine, The Catchpole Corporation, The Forum for Women Entrepreneurs, IBD Network, The Kerton Group, Mobile Enterprise Magazine, PR Newswire, The San Diego Telecom Council, Software & Information Industry Association, Tech Coast Angels, and Wireless Week.

About the DEMO Conferences

The annual DEMO and DEMOmobile conferences focus on emerging technologies and new products, which are hand-selected from across the spectrum of the personal technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow's cutting-edge technologies. DEMO and DEMOmobile have served as launch pad events for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping them to secure venture funding, establish critical business relationships, and influence early adopters. DEMO is held in February each year and features approximately 60 new companies, products and technologies. DEMOmobile, named "2002 Best Conference" by Conferenza, is held each fall and features approximately 40 new mobile technologies. For more information on the DEMO conferences, visit http://www.demo.com/ .

The DEMO community also benefits from the award winning DEMOletter. A weekly e-newsletter designed to reach the people who are creating companies, building products and launching new ideas, DEMOletter provides smart insight and analysis of entrepreneurial business issues.

About Network World

Network World, Inc., the Leader in Network Knowledge, empowers Network IT Executives through education, information and community. Network World, an IDG company, is the leading provider of news, analysis, reviews, events and education on information technology. Network World publishes the leading newsweekly, Network World, hosts the most active online community, Network World Fusion ( http://www.nwfusion.com/ ), and produces educational seminars and events worldwide. Network World's portfolio of strategic marketing programs provides marketing and agency professionals with the tools to generate high-quality leads, optimize marketing campaigns, and create new revenue opportunities.

About IDG

International Data Group (IDG) is the world's leading technology media, research, and event company. A privately-held company, IDG publishes more than 300 magazines and newspapers including Bio-IT World, CIO, CSO, Computerworld, GamePro, InfoWorld, Network World, and PC World. The company features the largest network of technology-specific Web sites with more than 400 around the world. IDG is also a leading producer of more than 170 computer-related events worldwide including LinuxWorld Conference & Expo, MacWorld Conference & Expo, DEMO, and IDC Directions. IDC provides global market research and advice through offices in 50 countries. Company information is available at http://www.idg.com/ .

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