IDC Appoints Retail Industry Veteran to Launch New Research and Advisory Services Firm

FRAMINGHAM, MA – JUNE 25, 2007 – IDC announced today the appointment of Scott Langdoc as the new Vice President of Research for its forthcoming retail industry research and advisory services practice. Langdoc will provide the overall business vision and research direction for the new retail division of IDC, making it the sixth Insights company IDC has launched in five years.

Langdoc's distinguished career includes his most recent role as CTO at Fujitsu Transaction Solutions and executive management roles leading AMR Research's retail industry practice. Coupled with Langdoc's deep knowledge of the retail industry, the industry veteran brings more than 19 years of information technology experience to his new role at IDC, including that of chief information officer (CIO) and various strategic consulting positions.

Langdoc formerly served as CIO of Raley's, a $3 billion West Coast regional grocery and drug store chain, where he successfully led major point-of-sale (POS) and data warehousing deployments, and PDQuick, a multi-channel convenience store retailer.

"Scott's expertise in the retail industry is unparalleled," said Meredith Whalen, group vice president and general manager of IDC's Vertical Business Units. "His acumen provides the perfect blend of industry, information technology, and market research experience to spearhead the launch and expansion of IDC's newest Insights company."

Langdoc's vision will include research programs dedicated to directing technology and process efforts toward the critical components of the next-generation merchant enterprise – supply chain, enterprise demand intelligence systems, store and multi-channel operations, consumer trends, and technology infrastructure.

Adds Langdoc, "I'm thrilled to be joining IDC's Insights family of companies, and look forward to putting our retail practice on the map by building a global team that provides strong, experience-based research and results-oriented consulting services to our clients."

About IDC's Industry Insights Companies

IDC's Industry Insights companies provide industry executives with research-based advisory and consulting services that enable information technology (IT) and business executives to maximize the business value of their technology investments. Industry Insights cover the industry value chain for energy, financial services, government, health, manufacturing and retail. Staffed by senior analysts with extensive experience in these industries, Industry Insights provide a portfolio of offerings that are relevant to both IT and business needs.

About IDC

IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 900 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 90 countries worldwide. For more than 43 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. You can learn more about IDC by visiting .