IDC Japan Finds Two Thirds of Japan Enterprises Are Interested in Managed Print Services; Consumables Business Suffers from High Penetration of Compatible Toners and Inks

TOKYO, JAPAN – March 29, 2011 – New International Data Corporation (IDC) research on the hardcopy peripherals (HCP) market in Japan shows that the use of original consumables is just 58% for toners and 63% for ink. The financial crisis of 2008 accelerated the enterprise shift from original consumables to compatible consumables. Enterprises that use compatible consumables have increased by 20% since the beginning of the crisis.

Color laser multifunction peripherals (MFPs) is the only segment growing in the Japan HCP market. Of the corporate respondents surveyed by IDC, 6% indicated that they want to install more color laser multifunction peripherals. Among the respondents from large enterprises (1,000 or more employees), 15% had considered installing more color laser MFPs.

As corporate users seek more cost-effective solutions, the demand for managed print services (MPS), which operates on a "pay-as-you-go" model, has also gone up. The IDC survey found that 66% of organizations with 1,000 or more employees were interested in MPS.

"Demand for color printing is strong. However, the pattern whereby the increase of color printing leads to the growth of consumables sales, which used to be a revenue stream for HCP vendors, will no longer work. This is due to reductions in the volume of copies, printouts, and consumables used; and the penetration of relatively cheap compatible products. On the other hand, solutions such as MPS have drawn a great deal of attention from users. Moving forward, the ability to rapidly implement a system for the sales of solutions will be crucial to the growth of HCP vendors," said Takashi Miyazono, Group Manager, Hardcopy Peripherals and Digital Imaging, IDC Japan.

The IDC study, Japan Usage and Purchase Behaviors End-User Survey for Office Printing Environments 2010 (Doc #JP1473001S), surveys purchase types and usage trends of printing equipment and consumables among corporate by scale (number of employees) and industrial sector, as well as awareness and consideration of MPS, and analyzes organization's awareness and future developments on HCP.

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