IDC Launches Portfolio of European eBusiness Advisor Research

AMSTERDAM – SEPTEMBER 11, 2000 — IDC, the industry's most respected name in information on ebusiness, technology, and the future, today launched its European eBusiness Advisor research. Designed to support European Internet business strategists in their business planning, these programs focus on hot topics and issues in B2B ecommerce, emarketplaces, elogistics, online finance, incubators, and European start-ups.


"We understand the business of ebusiness," said Pim Bilderbeek, vice president, eBusiness and Networking research, IDC EMEA. "With the availability of these new services, IDC can now provide a powerful portfolio of business-focused research to European Internet executives."

According to IDC, the value of ecommerce in Europe will grow from $70 billion in 2000 to $890 billion in 2004. "This presents enormous opportunities for B2B ecommerce and the creation of emarketplaces," Bilderbeek said. "New logistics specialists, online finance vendors, incubators, and start-ups will emerge that will use the Internet to their business advantage."

"IDC is committed to delivering timely and high-quality research to our European customers," said Roberto Masiero, president, IDC EMEA. "With IDC EMEA's enormous knowledge reservoir of over 200 analysts, its powerful local research presence, and its centers of excellence located throughout Europe, IDC is uniquely positioned to help European Internet executives develop an integrated pan-European and local vision."

The portfolio of European eBusiness Advisor research includes:

* European B2B and eMarketplaces: IDC's European B2B and eMarketplaces service helps European business executives take a leading role in using the Internet and emerging emarketplaces to more effectively sell products and services, retain and enhance customer loyalty, and more efficiently run their own business and supply chains.

* European eLogistics: IDC's European eLogistics research will guide business executives from European logistics service firms in identifying and exploring the new business opportunities that the Internet and ebusiness are creating.

"Logistics is one of the critical success factors for ebusiness," said Mirko Lukacs, manager Business Services research, IDC EMEA. "But many dot-coms and brick-and-mortar companies do not have the skills and resources to effectively deliver in a wired marketplace. This service will help executives prepare for the fast-growing demand for Web-enabled logistics outsourcing services that IDC foresees in Europe."

* European Online Financial Services: IDC's European Online Financial Services research will outline the key forces that shape the new behaviors of buyers and suppliers of banking, insurance, lending, and broker services on the Internet.

IDC estimates European online trading accounts will grow to 16.8 million by 2004. "The good news is the market is booming, but only continued effort and investments to provide innovative products will assure customers' loyalty and profitable growth," said Luisa Bordoni, vice president of IDC's Vertical Markets research.

"New frontiers are ahead for online insurance companies as their online business is set to grow 53% annually over the next four years," added Elena Carreri, program manager Online Financial Services, IDC EMEA.

* European eIncubators and Accelerators: IDC's European eIncubators research delivers the insight and tools necessary to successfully provide incubator and other accelerator services to business executives from European financial, consulting, and ICT firms.

"Incubators will help shape the New Economy in Western Europe," Lukacs said. "A great variety of players is currently launching incubator and other business accelerator services to help European start-ups create new business. The momentum is enormous, but the market is still embryonic. This new service presents opportunities as well as highlighting the roles at which various types of players are best."

* European eStart: IDC's European eStart research helps venture capitalists, start-ups, and investors in the new economy maximize their investments in Europe's emerging dot-com market.

"The emergence of the Internet economy has created enormous availability of, and need for, investment capital to fuel the creation and development of dot-coms in Europe," said Antonio Romano, research director, IDC EMEA. "The dynamic nature of the so-called new markets in France, Germany, Italy, and other countries has boosted the strong growth of new companies. Many are on the right track to emerge as the new rising stars of Europe."

For more information, about these programs, visit

About IDC

IDC delivers dependable, high-impact insights and advice on the future of ebusiness, the Internet, and technology to help organizations make sound business decisions. IDC forecasts worldwide markets and trends and analyzes business strategies, technologies, and vendors, using a combination of rigorous primary research and in-depth competitive analysis. IDC provides global research with local content through more than 600 analysts in 43 countries worldwide.

IDC's customers comprise the world's leading IT suppliers, IT organizations, ebusiness companies, and the financial community. Additional information can be found at

IDC is a division of IDG, the world's leading IT media, research and exposition company.