IDC Names Rick Nicholson VP of its Energy Insights Company

FRAMINGHAM, MA – December 8, 2004 – IDC today announced that it has appointed Rick Nicholson as the new Vice President of Energy Insights, IDC's latest industry research company. In this role, Nicholson will be responsible for the research and consulting offerings of Energy Insights, which provides energy and utility executives with market intelligence, competitive analysis, and demand-side adoption trends to guide them and help them identify emerging growth opportunities. Energy Insights will provide full coverage of the energy industry value chain from upstream activities to energy consumers.

"Rick's in-depth expertise in the energy industry makes him an excellent choice to lead IDC's Energy Insights company," said Kirk Campbell, IDC President and Chief Executive Officer. "His appointment demonstrates IDC's commitment to offering clients the high-level data and analysis on the energy industry necessary to make smart IT investments and compare and contrast themselves against competitors."

Nicholson's 20-plus years of experience in the energy and information technology industries has given him a thorough understanding of market trends, business strategies, business and technology architectures, and technology solutions. He will be engaging in discourse with energy executives and assisting them in the development of their future IT investment decisions.

Nicholson's most recent experience was as vice president of a large research and consulting firm where he co-founded the company's energy industry research and advisory offering and was responsible for business development and delivery of IT research, advisory, and consulting services to energy clients worldwide.

Nicholson also brings deep industry experience from consulting, software and hardware vendors where he was responsible for sales, marketing and delivery activities across various industry business units including utilities, public sector, and earth resources.

Nicholson is a well-sought after industry expert and has been a contributing writer to a variety of publications including Platt's Energy Business and Technology, Fortnightly's Energy Customer Management and Pennwell's Utility Automation. He has also been a regular speaker at industry conferences such as GITA and Distributech and has been interviewed on national television news programs.

For more information about Energy Insights, please contact Virginia Lehr at 508-935-4188 or email vlehr@idc.com.

About IDC

IDC is the premier global market intelligence and advisory firm in the information technology and telecommunications industries. We analyze and predict technology trends so that our clients can make strategic, fact-based decisions on IT purchases and business strategy. Over 700 IDC analysts in 50 countries provide local expertise and insights on technology markets. Business executives and IT managers have relied for 40 years on our advice to make decisions that contribute to the success of their organizations.

IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. Additional information can be found at www.idc.com

All product and company names may be trademarks or registered trademarks of their respective holders.

# # #