IDC to Launch Mobile Enterprise Forum to Examine the Potential, Business Case, and Risks of Deploying Mobile Technology

FRAMINGHAM, MA – July 13, 2005 – On September 21, 2005, IDC launches the Mobile Enterprise Forum: Identify Areas for Value Creation, Understand Requirements for Deployment and Manage Security Risks, at the Millennium Broadway Hotel in New York, NY. The Forum examines the potential, business case, and risks of deploying mobile technology and wireless devices as tools to increase revenue generation and more effective resource deployment.

"Planning, deploying and maintaining a mobile solution within the enterprise has moved from a niche activity to a strategic business move for a broad range of mobile workers, including field workers, traveling executives, sales, and mobile knowledge workers. At the IDC Mobile Enterprise Forum, we will address core components for building a case for enterprise mobility and explore how a variety of public and private sector organizations are using mobile technology to increase value," said Stephen Drake, director of IDC's Mobile Software service, and co-chairman of the event.

The IDC Mobile Enterprise Forum will provide comprehensive coverage of a wide range of issues, including:

— A profile of how one law firm transformed what was once "down time" into client responsiveness and billable hours through its wireless strategy.

— How an outsourced maintenance, repair, and operating company moved internal and customer processes from fixed desktop applications to mobile devices.

— One organization's success in developing an efficient route delivery system and mobile field service in rural territories.

— Insight into managing connectivity and security challenges to meet the needs of state corrections officers.

— Special considerations for workforces unaccustomed to working with tools and processes which are not IT-based.

— A case study for extracting value from the extended mobility value chain.

— Lessons learned from an insurer's deployment of a mobile solution for a nationwide salesforce.

The program features an outstanding line-up of speakers, including presentations by executives from Dupont, Ferrellgas, IDC, Keesal, Young & Logan, Ogden City Corporation – Utah, SAP, Strategic Distribution, Inc., State of South Carolina Department of Probation, Parole and Pardon Services, UnumProvident and more.

In addition to providing the latest news, research, and case studies, the conference offers an important opportunity for attendees to network with their peers and to discuss the challenges and solutions faced in the real world.

Sponsors and Partners of the IDC Mobile Enterprise Forum include: SAP, Extended Systems, palmOne, the Mobile Enterprise Alliance, Women in Technology International, IT Business Edge, InfoWorld, Mobile Enterprise Magazine and the Wall Street Journal.

For more information or to register for the IDC Mobile Enterprise Forum please go to http://www.idc.com/mobile-enterprise05. Complimentary press passes are available for qualified journalists. To request a press pass, please contact Dana Basilone at 508-988-6891 or dbasilone@idc.com.

About IDC

IDC is the premier global market intelligence and advisory firm in the information technology and telecommunications industries. We analyze and predict technology trends so that our clients can make strategic, fact-based decisions on IT purchases and business strategy. Over 700 IDC analysts in 50 countries provide local expertise and insights on technology markets. Business executives and IT managers have relied for 40 years on our advice to make decisions that contribute to the success of their organizations.

IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. Additional information can be found at http://www.idc.com.

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