IDC’s Second Annual Green IT Forum to Explore How to Implement a Green Strategy While Ensuring Business Stability

FRAMINGHAM, MA – MARCH 2, 3009 – IDC announced plans for the second annual IDC Green IT Forum: The Role of IT in Corporate Sustainability. The Forum will be held April 2, 2009 at the Grand Hyatt New York Hotel in New York City.

Featuring IDC’s Vernon Turner, senior vice president, Enterprise Infrastructure, Consumer and Telecom Research, and David Daoud, research manager, United States Quarterly PC Tracker and Personal Systems, the Forum is designed for market leaders who are implementing and managing Green IT initiatives.

The event will explore the linkages between environmental sustainability and profitability. Groundbreaking research and survey results will provide a comprehensive view of the challenges facing the industry and explore the utilization of IT asset disposition services and recycling.

"Energy is the new IT operational metric. With energy costs in the data center amounting to 30-80 times more than traditional office space, now more than ever clients want to get the most bang for the buck with their IT facilities and resources. IDC’s event is an excellent forum to share the focus on real actions clients can take today to achieve the most cost-effective, energy efficient datacenter possible," said Steve Sams, vice president, Site and Facilities, IBM.

Mr. Sams will be delivering the keynote presentation: "Redesign Your Data Center to Cut Costs and Fuel Business Growth." This interactive session will explore how to redesign data centers using standard, modular design approaches to align IT needs to business requirements.

IBM is the Diamond Sponsor of the Forum. Additional Sponsors and Partners include AMD, Intechra, Techturn, Data Center Journal, InfoStor magazine, IT Toolbox, Mission Critical Magazine, Network World, Virtual Strategy Magazine, Wall Street Technology Association, and WindowsIT Pro

Additional Forum case studies will focus on key topics including: "Building Partnerships with IT and Facilities to Drive Green IT;" "Building the Economic Business Case for Green IT;" "E-cycling and Best Practices for Efficient Asset and Hardware Disposal;" "IT Infrastructure Consolidation and Energy Management;" "Balancing Sustainability With Profitability;" "The Role of Alternate Energy within IT;" and "Leveraging IT to Reduce your Carbon Footprint."

For more information or to register for the conference, please visit IDC’s website Complimentary press passes are available for qualified journalists. To request a press pass, please contact Lisa O’Brien at 508-988-7557 or

About IDC

IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. For more than 45 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. You can learn more about IDC by visiting

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