IDG Introduces Newsletters For AGENDA 2002, One Of The Year’s Most Highly Anticipated Industry Events

BOSTON, MA – SEPTEMBER 10, 2001 – Serving the exclusive community of industry pundits who help determine "what's next" in the world of technology and innovation, International Data Group (IDG), the world's leading IT media and information services company, has launched AGENDAletter. The highly-targeted monthly newsletter was developed specifically for attendees, speakers and sponsors of the annual AGENDA conference to provide them with thought-provoking topics for discussion, as well as information on presenters and conference themes.

 

Building on the success of sister newsletter DEMOletter, this new publication is currently being distributed to nearly 2,500 business executives, technology investors and industry analysts. Led by AGENDA 2002 executive producer Jim Fallows and editorial director Chris Shipley, AGENDAletter includes commentary and analysis on the news and issues that affect technology market leaders. The newsletter's mission is to help foster sharp industry dialogue among the loyal AGENDA community and to generate discussion around the upcoming conference's core themes. The newsletter profiles the thinkers, industry leaders and other provocateurs who will be leading the debate at AGENDA 2002. As AGENDAletter evolves, the newsletter will become a forum for these executives to exchange ideas and opinions about this critical industry.

"This newsletter is just one more way we have found to keep spirited discussions going with AGENDA participants throughout the year, helping us to set the tone for future conferences," said Jim Fallows, executive producer, AGENDA 2002. "In creating ongoing dialogue through in-person meetings, e-mail correspondence and now AGENDAletter, we are able to glean ideas from the leaders who are truly dictating the future course of technology."

Produced by IDG Executive Forums, AGENDA 2002 will take place October 13-17 at The Phoenician Resort in Scottsdale, Arizona. The event will explore every aspect of the process of adapting, reinventing, and creating new business opportunities. According to Fallows, "The premise behind AGENDA 2002 is that the possibilities which will be revealed in the months ahead will be far more important than the business models or technical experiments that are coming to an end."

Fallows, highly regarded among his peers as a seasoned technology journalist and insightful industry observer, took the helm of the AGENDA conference earlier this year. Fallows is The Atlantic Monthly's national correspondent, and has worked for the magazine for more than 20 years. He also contributes to Slate and the New York Review of Books. In addition to his current book, Free Flight, Fallows wrote award-winning books including Breaking the News: How the Media Undermine American Democracy; Looking at the Sun; More Like Us; and National Defense. Earlier in his career, Fallows was President Jimmy Carter's chief speechwriter (1976-1979) and worked at Microsoft in 1999 on the design of the recently released Word XP.

Founded in 1987, AGENDA is an invitation-only event where senior technology executives gather with entrepreneurs, venture capitalists, investment analysts and other innovators to discuss the industry's agenda for the following year. Attendance is limited to approximately 400 to keep the conference focused and intimate. AGENDAletter is published by IDG Executive Forums and is available by subscription for non-participants. For more information, visit http://www.agendaweb.com, or call (650) 577-7801 or (800) 633-4312.

About International Data Group (IDG)

Headquartered in Boston, International Data Group (IDG) informs more people worldwide about information technology than any other company. With annual revenues of $3.1 billion, IDG is the leading global provider of IT media, research, conferences and events. IDG publishes more than 300 newspapers and magazines in 85 countries, led by the Computerworld /InfoWorld, Macworld, Network World, PC World, and CIO global product lines. IDG.net (www.idg.net), IDG's Technology Directory, covers the world's largest network of technology-specific web sites, comprised of more than 300 IDG sites in 70 countries. IDG also produces 168 technology-related events including IDG World Expo's Macworld Conference & Expo. Research arm IDC provides computer industry research and analysis through 51 offices in 43 countries. Company information is available at http://www.idg.com.