IDG Launches Micronetwork Focused On Delivering Essential e-Security News and Information
BOSTON – AUGUST 17, 2000 – Providing a central location for breaking news on all facets of security issues facing the IT and Internet security industry, International Data Group (IDG) today announced the launch of its Security-Informer micronetwork (www.security-informer.com). This new micronetwork targets systems administrators and Internet developers as well as enterprise and consumer PC-users, offering unbiased security-related news, features and reviews drawn from IDG's 270 websites and 300 publications worldwide. eSecurityOnline.com LLC, an eSecurity venture of Ernst & Young, will be the exclusive sponsor of Security-Informer.
"The issue of security has moved to center stage in the technology industry — impacting computer users across the board, from systems administrators to consumers. The need for crucial information on the latest viruses, patches and technology solutions has never been greater," said Jeff Julian, senior vice president and publisher, IDG.net. "Security-Informer draws on the vast resources of the IDG global family of publications and websites to meet a growing need in the technology community for reliable, insightful, and objective information on security issues."
In addition to customized e-mail newsletters, reader polls and forums, Security-Informer will offer articles and daily news feeds organized into the following four channels:
— Top E-Security News features daily news feeds across a broad number of security categories – from the network to the desktop.
— Network & System focuses on network security, system security, firewalls, remote access and VPNs. Sample articles include, "Should you hire a hacker to solve your security woes?" and "New intrusion-detection devices debut."
— Virus & E-Crime covers electronic crime, virus alerts and anti-virus software. Sample articles include, "Life Stages worm hits Australia," "'Smash' virus more hype than hurt," and "Microsoft fixes Internet Explorer flaw."
— Privacy covers topics ranging from consumer privacy and encryption to smart cards. Sample articles include, "FBI's Carnivore a picky eater," "Fake bank Web sites trick consumers into giving up personal data," and "'Cookie' amendment gains ground in U.S. House."
"IDG's Security-Informer micronetwork offered a unique opportunity to align our messaging and competitive positioning with a trustworthy third-party source," said Jon Darbyshire, president and CEO of eSecurityOnline.com.
IDG's issue-oriented micronetworks provide companies with a solid, creative marketing vehicle – extending their marketing and advertising initiatives beyond traditional offerings and leveraging the Internet to reach targeted audiences. The Security-Informer sponsorship is part of an aggressive branding and awareness campaign recently launched by eSecurityOnline.com. As part of the sponsorship, Security-Informer will be promoted through various IDG print publications including Computerworld, Network World, InfoWorld and CIO. With targeted online promotions across the IDG.net network, Security-Informer will deliver more than 4.5 million impressions over the six-month timeframe.
About International Data Group (IDG)
Headquartered in Boston, International Data Group (IDG) informs more people worldwide about information technology than any other company in the world. With annual revenues of $2.56 billion, IDG is the leading global provider of IT media, research, conferences and expositions. IDG publishes more than 300 newspapers and magazines and 4,000 book titles in 80 countries, led by the Computerworld/InfoWorld, Macworld, Network World, PC World, CIO and For Dummies(R) global product lines. IDG offers online users the largest network of technology-specific sites around the world through IDG.net (www.idg.net), which comprises more than 270 targeted Web sites in 70 countries. IDG is also a leading producer of 168 computer-related expositions in 35 countries, and IDG's research arm IDC, provides computer industry research and analysis through 51 offices in 43 countries worldwide. Company information is available at www.idg.com.