IDG Launches Services OutSourcing World; The first truly global information source for ITO & BPO decision makers
BOSTON, MA – DECEMBER 5, 2005 – International Data Group (IDG), the world's leading technology media company with headquarters in Boston, today announced the launch of Services OutSourcing World. Chartered to provide information and business intelligence to purchasers of outsourced information technology (ITO) and business process services (BPO), this title is the first truly global publication of its type to be produced in India.
On the occasion of the launch, Mr. Patrick McGovern, Chairman of the Board of International Data Group Inc., said: "The launch of this publication will inform corporate and technology executives around the world about the best business practices in selecting an outsourcing vendor, negotiating an outsourcing contract, and monitoring the execution of that contract. Since many of the leading outsourcing vendors in the world are located in India, it is very appropriate that Services OutSourcing World is managed and produced by the team at IDG India, and then circulated worldwide."
Commenting on the critical need for such a publication, IDG India President, Mr. N Bringi Dev explained: "Buyers seeking to outsource are looking for a single source of information on critical issues such as operating models, vendor selection, contract management performance measurement and return on investment. Services OutSourcing World will provide information from around the world to address this need. From the service provider perspective, the launch of Services OutSourcing World now provides a focused vehicle to communicate with prospective purchasers to build their brands and mindshare." He added: "In the absence of such media vehicles, print advertising has not been a part of their marketing mix."
Elaborating on the publication's content, Services OutSourcing World Editor, Sarita Rani said: "This publication is unique in its depth of coverage. Over 140 IDG reporters and columnists located in over 80 countries, acknowledged experts and industry leaders will contribute to Services OutSourcing World, making it a publication with a universal perspective."
About Services OutSourcing World
Services OutSourcing World is a complete suite of information services (the print magazine, its companion website www.oswmag.com and related events and services) that will enable operational Line-of-Business Managers, Technology Heads, CFOs, CIOs and CEOs to take more informed decisions about IT & software services, business process and contact center outsourcing. Services OutSourcing World is the world's largest circulated magazine in this segment. Initially 20,000 copies of the magazine will be circulated, mainly in the United States, and this will grow to 30,000 in a few months' time to cover the major markets around the world. Based on a controlled circulation model, subscription to this publication will free to qualified readers located anywhere in the world. To subscribe, readers may log on to www.oswmag.com
About IDG India and IDG
Headquartered in Bangalore, IDG Media Pvt. Ltd ( www.idgindia.com ) is a subsidiary of International Data Group. IDG India is the publisher of Real CIO World ( www.cio.in ) and Services Outsourcing World ( www.oswmag.com ).
International Data Group (IDG) is the world's leading technology media, research, and event company. A privately-held company with 2005 revenues of US $2.68 Billion, IDG publishes more than 300 magazines and newspapers including Bio-IT World, CIO, CSO, Computerworld, GamePro, InfoWorld, Network World, and PC World. The company features the largest network of technology-specific web sites with more than 400 around the world. IDG is also a leading producer of more than 170 computer-related events worldwide including LinuxWorld Conference & Expo(R), MacWorld Conference & Expo(R), DEMO(R), and IDC Directions. IDC provides global market research and advice through offices in 50 countries. Company information is available at http://www.idg.com .