IDG World Expo Launches ”Small eBusiness World” Event to Help Small Businesses Use Online Tools from eBay, Yahoo!, Google and others to Start or Grow an Online Business
FRAMINGHAM, MA – MARCH 2, 2005 – IDG World Expo, the leading producer of world-class tradeshows, conferences and events for technology markets, announced today the launch of Small eBusiness World(TM) ( www.smallebusinessworld.com ), a new two-day technology event that educates small business owners and entrepreneurs on using Internet technologies from providers such as eBay, Yahoo!, Overture, Amazon.com, and Google to start or grow an online business. Small eBusiness World helps business owners evaluate online business technologies and learn how to adopt these technologies into their daily business lives.
The inaugural Small eBusiness World is scheduled to take place May 6-7, 2005 at the Donald E. Stephens conference center in Rosemont, IL. Small business owners and entrepreneurs are expected to attend a variety of workshops, seminars and to visit the event's expo area.
Small eBusiness World is the only educational event that will bring qualified small business owners together to learn about the latest technology products and services that can help their business grow. Small eBusiness World contains several innovative event components – seminars and workshops, guest speakers and technology exhibits – each designed to help small businesses adopt the latest technologies. Small eBusiness World features free workshops on a variety of topics including: Opening an eCommerce Storefront, Internet Marketing, Trading on eBay, Internet Security, and more.
In addition to free workshops, Small eBusiness World will feature the acclaimed eBay University from eBay Inc. and eCommerce Boot Camp from M Networks, Inc. Two day-long eBay University seminars will be held, including eBay for Business and eBay Selling Basics. At these workshops, attendees will learn essential business skills from leading eBay experts as well as how to start selling on the eBay platform. eBay University will cost $149 for a one day pass or $249 to attend both days.
— eBay University features education from experts in their fields. Seminar topics include:
— The Basics of Selling on eBay
— eBay as a Small Business Channel
— Streamlining Operations
— Product Sourcing
— Employee Management
At eCommerce Boot Camp, a two-day workshop, attendees will learn how to profitably operate an online business.
— eCommerce Boot Camp features education produced by M Networks with materials produced by McGraw-Hill. Workshop topics include:
— Opening an Online Store
— Yahoo! Storefronts
— Effective Internet Marketing with Google and Overstock
— Best Practices from Amazon.com: What Small Businesses Can Learn from Target and Toys "R" Us
— Search Engine Optimization
— Driving Sales with eBay Auctions
— Internet Security
"Small businesses are seeing explosive growth in online commerce," said Anjali Chawla, event director for Small eBusiness World. "However, despite this growth, many small business owners are being overwhelmed by the complexity of the new technology and the amount of products and services available to them. Small eBusiness World helps business owners learn in plain English how to evaluate online business technologies and adopt these technologies into their daily business operations."
IDG World Expo in combination with M Networks, designed this event to create a unique educational environment where small business owners could learn about the latest products and services from leading Internet technology providers. To that end, Small eBusiness World offers technology companies with the ability to speak directly to business owners, build brand loyalty and drive adoption of their products and services.
A targeted marketing program including online, email, print and radio advertising has been developed to yield a highly qualified small business owner audience. Additionally, the Wall Street Journal Online Network has joined the event as a media partner.
For more information about Small eBusiness World or to register for the event, please visit www.smallebusinessworld.com .
About Small eBusiness World
Small eBusiness World(TM) ( www.smallebusinessworld.com ) is the largest ebusiness conference designed to educate entrepreneurs and small business owners on how they can leverage the tools and technology inherent in companies like eBay, Yahoo!, Google to start, grow and/or run a small business. For exhibiting opportunities, please contact Alan Miller at (508) 424-4855 or email@example.com.
About M Networks
M Networks (FKA eKnowledge Institute) is a targeted media company focused on small businesses and their use of technology. M Networks provides information and education to small business owners through a variety of media properties including live events, publishing (books and magazines) and websites. For corporate marketers, M Networks media properties offer a highly targeted and fully integrated marketing solution to reach the small business owner. Company information is available at www.mnetworks.com .
About IDG World Expo
IDG World Expo ( www.idgworldexpo.com ) produces technology-focused tradeshows, conferences and events for professionals seeking world-class education, peer-to-peer networking and one-stop comparison shopping. As the leading technology event management company, IDG World Expo leverages its experience and knowledge of technology-focused events and conferences, enabling technology companies to capture the attention and loyalty of influential buyers. IDG World Expo's portfolio of conferences and events includes Macworld Conference & Expo(R), LinuxWorld Conference & Expo(R), Bio-IT World Conference + Expo(TM), Wireless Sensing Solutions(TM), Syndicate(TM), Small eBusiness World(TM), RoboBusiness and RoboNexus. IDG World Expo is a business unit of IDG, the world's leading technology media, research and event company.
International Data Group (IDG) is the world's leading technology media, research, and event company. A privately-held company, IDG publishes more than 300 magazines and newspapers including Bio-IT World, CIO, CSO, Computerworld, GamePro, InfoWorld, Network World, and PC World. The company features the largest network of technology-specific Web sites with more than 400 around the world. IDG is also a leading producer of more than 170 computer-related events worldwide including LinuxWorld Conference & Expo, MacworldConference & Expo, DEMO, and IDC Directions. IDC provides global market research and advice through offices in 50 countries. Company information is available at http://www.idg.com .