IDG World Expo Unveils “Cardware” For Macworld

FRAMINGHAM, MA – JUNE 12, 2001 – IDG World Expo, the leading producer of world-class tradeshows, conferences and events for IT markets, introduced today the Macworld Conference & Expo Platinum Plus® MasterCard credit card from MBNA America Bank, N.A. Designed for Mac enthusiasts, the Macworld Conference & Expo Platinum Plus credit card offers a new opportunity for loyal Macworld Conference & Expo attendees to obtain special benefits and discounts, as well as display their pride as a member of the Mac community.


The next Macworld Conference & Expo will take place July 15-19, 2002 at New York City's Jacob K. Javits Convention Center. Macworld is the world's most comprehensive Macintosh OS event.

Loyal Macworld Conference & Expo show-goers can now show their pride as Mac users every time they make a purchase with the Macworld Conference & Expo credit card. IDG World Expo has partnered with MBNA in an extended agreement to present this new credit card.

"The enthusiasm and loyalty of the Mac community continues to gain strength, as indicated in the ongoing success of Macworld Conference & Expo," said Charlie Greco, president and CEO of IDG World Expo. "We're excited to offer a new opportunity for our loyal Macworld attendees to obtain special benefits by using the Macworld Conference & Expo credit card. It's also another way for the Mac community to express its enthusiasm, and will allow Mac fans everywhere to display their pride of association."

The Macworld Conference & Expo credit card features great rates and no annual fee. Cardholders will enjoy benefits such as online access to their accounts, online bill payments, zero fraud liability for online and offline purchases, and much more. Cardholders will also receive a 10% discount on purchases of official Macworld Conference & Expo merchandise at Macworld Conference & Expo/New York 2002.

To apply for the Macworld Conference & Expo credit card, go to Macworld Conference & Expo attendees will also have an opportunity to apply for the credit card on-site at Macworld Conference & Expo/New York 2002.

To register for Macworld Conference & Expo, please visit

About Macworld Conference & Expo

Owned and produced by Framingham Mass.-based IDG World Expo, Macworld Conference & Expo is the world's most comprehensive Macintosh OS event. Macworld Conference & Expo showcases products and services for professionals involved in media and creative content development for corporate and home applications, as well as consumers using the Mac at home. Macworld Conference & Expo brings together the loyal base of Mac OS audiences in creative services, education, application development, entertainment, small office/home office and Internet-based environments. Macworld Conference & Expo offers professionals and consumers alike the opportunity to discover the latest developments and hottest products these markets offer. For more information, please visit the Web site at

About IDG World Expo

IDG World Expo ( produces IT-focused tradeshows, conferences and events for professionals seeking world-class education, peer-to-peer networking and one-stop comparison shopping. As the leading IT event management company, IDG World Expo leverages its experience and knowledge of IT-focused events and conferences, enabling technology companies to capture the attention and loyalty of influential buyers. IDG World Expo's portfolio of conferences and events includes Macworld Conference & Expo, LinuxWorld Conference & Expo, BioITWorld Conference & Expo and COMNET Conference & Expo. IDG World Expo is a business unit of IDG, the world's leading technology media, research and event company.

About IDG

IDG publishes more than 300 magazines and newspapers and offers online users the largest network of technology-specific sites around the world through (, which comprises more than 330 targeted Web sites in 80 countries. IDG is also a leading producer of 168 computer-related events worldwide, and IDG’s research company, IDC, provides global market intelligence and advice through 51 offices in 43 countries. Company information is available at