IDG’s InfoWorld Expands SOA Executive Forum Event Series With Two-Day Conference in New York City on Nov. 7-8

SAN FRANCISCO, CA – SEPTEMBER 29, 2005 – InfoWorld, the leading provider of comprehensive technology intelligence, today announced the expansion of its SOA Executive Forum event series for senior technology and business decision-makers who focus on the corporate value of evaluating and implementing service-oriented architecture (SOA). InfoWorld's fourth SOA event in under six months takes place Nov. 7-8 at the Roosevelt Hotel in New York City. Cost to attend InfoWorld's SOA Executive Forum is $995, with InfoWorld subscriber and early-registration discounts available. Visit for more information.

InfoWorld's SOA Executive Forum focuses on the needs of technology and business decision-makers dealing with complex multi-vendor environments by providing an opportunity where peers, industry experts, and leading solution providers come together to realize the vision, opportunities, business implications, and next steps associated with SOA. A successful SOA strategy, resulting in cost savings and a highly flexible application infrastructure, hinges on reliable information from leading technologists and early adopters who have already begun to reap the benefits.

InfoWorld's SOA Executive Forum provides a live, interactive environment for senior technology and business decision-makers with shared goals and challenges, including:

Cost: Leveraging the value of existing systems, the functionality of which can be integrated into new applications with minimal investment;

Vision: Understanding the benefits of code reusability, rapid integration, and real-time access to data and functionality throughout the enterprise;

Implementation: Choosing the right tools for planning, building, and managing an SOA;

Compatibility: Establishing guidelines to ensure true interoperability across enterprise platforms and systems;

Tactical: Identifying the key areas in an organization to target first or near-term ROI.

Topics and themes at the SOA Executive Forum include:

— The benefits of a shared infrastructure,

— The role that strategic architecture plays to overcome organizational barricades,

— How to build upon legacy systems,

— Mediation and governance,

— SOA's role in managing the foundation for lifecycle management,

— Metadata,

— Real-life implementations of shared-infrastructure SOA,

— Defining the SOA platform,

— How Web services and SOA have (or haven't) improved business agility

"Service-oriented architecture presents a tremendous opportunity for organizations to maximize the value of their technology investments and for vendors to provide vital information for business and IT professionals," said Steve Fox, InfoWorld's editor in chief. "Our fourth SOA event in under six months underscores InfoWorld's advocacy of service-oriented architecture by directly connecting our online and print audience with leading visionaries driving the future of IT."

About SOA Executive Forum

InfoWorld's SOA Executive Forum is the premier event series focused exclusively on service-oriented architecture. As the leading advocate for in-depth analysis of enterprise technology, InfoWorld helps senior technology and business decision-makers develop an SOA roadmap for their organizations. A limited number of sponsorship packages at Platinum and Gold levels are still available. For more information, contact Frank Netherwood, director of event sales at 415-978-3221 or via email at

About InfoWorld Media Group

For over 25 years, InfoWorld Media Group has provided cutting-edge coverage and evaluation of IT products and services for technology experts in senior management. Through integrated channels including print, online, events, and demand generation, InfoWorld reaches the most influential senior-level information technologists — those who drive their enterprises' strategies and technology purchases. Powered by a continued investment in an independent Test Center, InfoWorld analysts and editors provide both hands-on analysis and evaluation, as well as expert commentary on issues surrounding emerging technologies and products. Visit InfoWorld at .

About IDG

InfoWorld Media Group is a division of IDG, the world's leading technology media, research, and event company. IDG publishes more than 300 magazines and newspapers and offers online users the largest network of technology-specific sites around the world through ( ), which comprises more than 300 targeted Web sites in 70 countries. IDG is also a leading producer of 168 computer-related expositions worldwide, and provides IT market analysis through 51 offices in 43 countries worldwide. Company information is available at .