IDG’s InfoWorld Launched In Mexico By Ediworld S.A. de C.V.

BOSTON, MA – OCTOBER 2, 2001 – International Data Group (IDG), the world's leading IT media and information services company, and its Mexican publishing partner, Ediworld S. A. de C.V., today announced the debut of InfoWorld Mexico. The new bi-weekly publication joins InfoWorld's family of print and online resources that reaches 16 million IT leaders in 54 countries around the world.

 

Targeting the country's senior-level IT professionals, InfoWorld Mexico will launch this week with an expected controlled circulation of 10,000. InfoWorld Mexico's editorial mission reflects its U.S. sister publication's focus on delivering in-depth analysis of enterprise technology and strategies. The print publication and companion web site (www.iworld.com.mx) will provide insight into breaking technology news and vital business solutions through high-profile interviews with regional technology visionaries, product reviews, and comprehensive coverage of the trends shaping the Mexican IT landscape. Under the leadership of editor and publisher Ricardo Castro Romo, InfoWorld Mexico's editorial team is comprised of Claudia Mercado and Patricia Morales.

"In Mexico, as in most countries around the world, technology has become the critical foundation upon which business and our overall economy operates," said Ricardo Castro Romo, Director of Ediworld S.A. de C.V. "Our long-standing partnership with IDG has enabled us to leverage its trusted resources to serve the needs of the rapidly growing base of IT professionals in Mexico. With today's launch of InfoWorld Mexico, we are further strengthening that alliance and helping enterprise professionals make strategic technology decisions that enable their companies to maintain leadership roles in the increasingly competitive Mexican IT community."

IDG and Ediworld S.A. de C.V. have had a successful publishing partnership for more than 2 years. Ediworld also publishes IDG's PCWorld in Mexico.

Since its U.S. debut in 1978, InfoWorld has established a strong, global reputation for delivering in-depth analysis of enterprise technology and strategies through its integrated online, print, research and events offerings. In an era when technology is more critical to business success than ever before, InfoWorld provides senior IT executives information on how technology drives business benefits such as revenue growth, relationship management, and organizational efficiencies.

About International Data Group (IDG)

Headquartered in Boston, International Data Group (IDG) informs more people worldwide about information technology than any other company. With annual revenues of $3.1 billion, IDG is the leading global provider of IT media, research, conferences and events. IDG publishes more than 300 newspapers and magazines in 85 countries, led by the Computerworld /InfoWorld, Macworld, Network World, PC World, and CIO global product lines. IDG.net (www.idg.net), IDG's Technology Directory, covers the world's largest network of technology-specific web sites, comprised of more than 300 IDG sites in 70 countries. IDG also produces 168 technology-related events including IDG World Expo's Macworld Conference & Expo. Research arm IDC provides computer industry research and analysis through 51 offices in 43 countries. Company information is available at www.idg.com.

 

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