IDG’s InfoWorld Media Group Joins Forces With OSTG to Launch Enterprise-Focused IT Product Guide
FREMONT, CA – September 21, 2004 — IDG's InfoWorld Media Group, the premier enterprise IT print and online magazine, and OSTG (Open Source Technology Group), the top-ranked technology network for IT and development professionals and a subsidiary of VA Software Corp. (NASDAQ: LNUX), have announced the beta launch of the IT Product Guide, the definitive online tool for enterprise-level technology buyers.
Co-produced by InfoWorld and OSTG, the site delivers an unbiased, independent, and critical look at technology-focused products and services for IT buyers. The IT Product Guide, hosted on InfoWorld.com and OSTG's ITManagersJournal.com, provides more than 230 in-depth InfoWorld Test Center reviews, specifications, user/buyer reviews, related articles, company data, and buying information for enterprise and business-grade IT products. Through the combined testing prowess and editorial strength of InfoWorld and the audience reach and community-focus of OSTG, the IT Product Guide delivers a rich source of information to active IT buyers.
"This strategic initiative combines the best of InfoWorld and OSTG by delivering a quality decision tool — the IT Product Guide — to the IT community," says Kevin McKean, CEO and editorial director of InfoWorld. "IT decision makers and buyers increasingly turn to the Web for credible, tested product evaluation. This new site serves as the quintessential tool for the enterprise market, as well as the de-facto destination for anyone making strategic buying decisions."
The brainchild for the IT Product Guide stems from the InfoWorld Test Center, renowned for its 15 years of objective and in-depth testing of enterprise technology products and services. By extending the InfoWorld Test Center reviews to the IT Product Guide, IT professionals can now access a one-stop resource that allows them to view Test Center reviews, search for specific products, read user reviews and news articles, and get direct purchasing information all in one place. Buyer reviews, as well as additional product review submissions, will be driven from the large community-focused audience on OSTG's IT sites, including Slashdot, SourceForge.net, Linux.com, NewsForge, and ITManagersJournal.com. Both networks will feature integrated editorial links and multiple entry points to drive the combined audiences to the IT Product Guide.
"Partnering with InfoWorld on this new site was a natural fit for us. By leveraging the credibility and strength of their Test Center with our highly-engaged IT/buyer community, we're delivering a powerful tool to a huge audience of buyers," says Patrick Ferrell, SVP and General Manager for OSTG. "This collaboration is a testament to the strengths and market leadership both companies have brought to the table."
Charter advertisers include Hewlett-Packard. InfoWorld and OSTG will be launching the IT Product Guide at joint media events in New York City on September 21 and San Francisco on October 5.
Visit the IT Product Guide at www.infoworld.com/techindex, and www.itmanagersjournal.com.
About InfoWorld Media Group
For 25 years, InfoWorld Media Group has provided cutting-edge coverage and evaluation of IT products and services for technology experts in senior management. Through integrated channels including print, online, and events, InfoWorld reaches the most influential senior-level information technologists — those who drive their enterprises' strategies and technology purchases. Powered by a continued investment in an independent Test Center, InfoWorld analysts and editors provide both hands-on analysis and evaluation, as well as expert commentary on issues surrounding emerging technologies and products. Visit InfoWorld at www.infoworld.com.
InfoWorld is a business unit of International Data Group (IDG), the world's leading technology media, research and event company. A privately-held company, IDG publishes more than 300 magazines and newspapers including Bio-IT World, CIO, CSO, Computerworld, GamePro, InfoWorld, Network World, and PC World. The company features the largest network of technology-specific Web sites with more than 400 around the world. IDG is also a leading producer of more than 170 computer-related events worldwide including LinuxWorld Conference & Expo®, Macworld Conference & Expo®, DEMO®, and IDC Directions. IDC provides global market research and advice through offices in 50 countries. Company information is available at http://www.idg.com.
OSTG (Open Source Technology Group), formerly known as OSDN, is the cornerstone of the Open Source movement and the leading online network for IT managers and development professionals.
OSTG's technology-focused sites include Slashdot.org, SourceForge.net, ITManagersJournal.com, NewsForge.com, Linux.com and freshmeat.net. OSTG also owns ThinkGeek.com, the leading retailer for innovative technology products, and the MediaBuilder network, featuring AnimationFactory.com, a leading online-image content provider. The network serves more than 238 million page views and 16 million unique visitors a month. OSTG is a wholly-owned subsidiary of VA Software Corp. Find out more about OSTG at www.ostg.com.
VA Software Corporation (NASDAQ: LNUX), OSTG's parent company, is at the center of today's technology revolution, inciting innovation by empowering the IT and development communities with information, community support and software. VA Software is the creator of SourceForge. SourceForge.net is the global nexus for the Open Source community with over 87,000 Open Source projects and more than 900,000 registered users. SourceForge Enterprise Edition is used to manage and optimize distributed development across the enterprise. For company information, visit www.vasoftware.com.
InfoWorld is a registered trademark of International Data Group Inc. Slashdot and SouceForge.net are registered trademarks of OSTG, Inc., in the United States and other countries. VA Software, OSTG, and SourceForge are trademarks or registered trademarks of VA Software Corporation in the United States
and other countries. All other trademarks or product names are property of their respective owners.