IDG’S PC World Wins Folio: Editorial Excellence Award
SAN FRANCISCO, CA – NOVEMBER 5, 2002 – PC World, the most widely-read technology or business magazine, was honored with a prestigious gold Folio: Editorial Excellence Award in the Consumer/Computing category at a ceremony held in New York last week. The awards judged individual publications on the standards set by their editors and how well they meet their mission statements. PC World earned top accolades for its April 2001 issue, which included a comprehensive guide to repairing computer-related problems, as well as receiving two Folio: Ozzie Awards in design categories.
"Our editorial and design teams are dedicated to publishing the best magazine possible for PC World's tech-savvy management audience," said Kevin McKean, vice president & editorial director. "We are delighted to have been recognized by Folio's panel of expert judges. These awards show that PC World has stayed true to its mission of providing technology advice readers can trust. Congratulations to all involved – this was truly a team effort."
The April 2001 cover story "Ultimate PC Troubleshooting Guide" (http://find.pcworld.com/32006) contained 36 tips to fix common hardware, software and Web glitches. The guide provided solutions for everyone – newcomers and experienced users alike. Developed from reader gripes and complaints, the articles addressed these tech tales of woe in a helpful and lively manner. In addition, the piece offered four "Step-by-Step" sections, with instructions on how to "Perform PC Surgery," "Keep Your PC Neat and Tidy," "Battle the Enigmatic Blue Screen of Death," and "Eradicate Browser Crashes" to ensure a well-functioning system.
The Folio: judges praised the April 2001 issue's first-rate reporting as "Well designed and easy to understand," adding that it provided "comprehensive and clear instructions on the inevitable problems that crop up for PC users."
For those who spend large amounts of time online, "Power Browsing" offered a host of general and browser-specific tips as well as recommendations for key add-ons and plug-ins to help tech-savvy managers make the most of the Internet. "Future Web" identified and explored five key trends that will shape the way people experience cyberspace in upcoming years. Established columns and departments such as News and Trends, New Products, Top 100 reviews, and Here's How completed the issue and reinforced PC World's dedication to business professionals, imparting advice on how to buy, use and integrate computer products both at work and at home.
In addition to the Editorial Excellence Award, PC World also received two Folio: Ozzie Awards. The Art and Design team earned a silver Ozzie for Best Use of Digital Imagery for the June 2001 Tips Issue, full of digital illustrations, spots and informational graphics. The publication's second silver Ozzie was for Best Media Kit, a sophisticated marketing tool representing all aspects of the PC World brand.
Over 2,000 entries were received in this year's Folio: competition, celebrating the best work in editorial and design, and underscoring the team-oriented nature of magazine publishing.
PC World Communications, Inc. is the publisher of PC World and PCWorld.com (www.pcworld.com) and is a subsidiary of IDG, the world's leading technology media, research and event company. The winner of the 1999 and 2000 Grand Neal Award for editorial excellence, PC World is the world's most widely-read computer publication with a readership of 6.7 million (MRI, Spring 2002). With an average of 1.5 million unique visitors per month (netScore, March – August 2002), PCWorld.com is a leading online resource for PC-product buyers and users. IDG publishes more than 300 magazines and newspapers and offers online users the largest network of technology-specific sites around the world through IDG.net (www.idg.net), which comprises more than 330 targeted Web sites in 80 countries. IDG is also a leading producer of 168 computer-related events worldwide, and IDG's research company, IDC, provides global market intelligence and advice through 51 offices in 43 countries worldwide. Company information is available at www.idg.com.
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