IDG’s Solutions Integrator Magazine Announces Addition To Seasoned Sales Team
SAN MATEO, CA, December 22, 1997 — Solutions Integrator, the new magazine for the complex technology integration community, today announced that Randi Brissman has joined its sales team. Solutions Integrator, published by International Data Group’s Channel Services Group, was developed for solutions integrators who are responsible for providing complex information technology solutions to mid-size companies and divisions of Fortune 500 companies.
Brissman has been appointed senior regional manager for the Northern California and Pacific Northwest Territories. She brings 13 years of sales expertise to IDG. In her new role, Brissman will be responsible for providing advertisers with the resources they need to succeed in the channel marketplace today. She joins IDG again after a 3 year hiatus with Cahner's Publishing's Reseller Management, where she served as district manager. Before Cahner's, Brissman worked at IDG as a western regional manager for GamePro Magazine. Prior to IDG Brissman spent over two years in advertising sales for CMP's Channel Group.
"We are very proud to add such a talented veteran as Randi Brissman," stated Steve Twombly, vice president sales for Solutions Integrator. "The experience she brings will be an outstanding addition to our magazine and allow us to effectively service the advertising communication needs within the Silicon Valley and western region." These additions further strengthen the already impressive Solutions Integrator sales team.
Based in San Mateo, CA, Solutions Integrator premiered November 17, 1997 at Comdex Fall and will initially be distributed 22 times a year, eventually moving to biweekly distribution. It is a controlled circulation magazine of 90,000 management decision makers whose primary business is providing complex IT solutions to mid-tier companies (100-1,000 employees) and divisions of Fortune 500 companies. The magazine covers complex technology integration issues including technology assessment and implementation, IT buying practices and plans, business strategies, vendor technology roadmaps and vertical industry opportunities.
In addition to Solutions Integrator, IDG currently publishes 15 channel publications worldwide, serves IT resellers through trade shows such as Internet Commerce Expo (ICE) and provides channel-focused research services through its global research arm International Data Corp. (IDC).
Headquartered in Boston, IDG informs more people worldwide about information technology than any other company in the world. With annual revenues of $1.7 billion, IDG is the leading global provider of IT media, research, conferences and expositions. IDG publishes more than 285 computer newspapers and magazines and 500 book titles in 80 countries, led by the Computerworld, InfoWorld, Macworld, Network World, PC World and "…For Dummies" global product lines. IDG also produces 110 computer-related expositions in 35 countries, and research arm International Data Corporation provides computer industry research and analysis through 51 offices in 41 countries worldwide. Company information and access to any of IDG’s more than 200 World Wide Web sites are available at http://www.idg.com.