Impending Wireless Revolution Highlights Discussion at Computerworld’s Third Annual Mobile & Wireless World Conference

SCOTTSDALE, AZ – June 16, 2005 – Wireless technology is on the cusp of having a more significant impact than the Internet. That was the prevailing opinion of speakers and attendees at the third annual Mobile & Wireless World (MWW) conference, owned and produced by IDG's Computerworld, held June 13-15, 2005 in Scottsdale, Arizona.

Nearly 300 CIOs, vice presidents of IT and directors of technology, representing large users of mobile technologies including American Express, British Petroleum, DHL, and Delta Air Lines, gathered at MWW to hear top technology executives and industry leaders discuss the latest challenges and solutions for enterprise mobility. According to registrant-supplied demographic data, $122 million is the average company IT budget of IT-user registrant organizations, with an average company size of 7,649 employees and average company revenue of $3 billion.

At the conference, the notion of a wireless revolution emerged in British Petroleum CTO Phiroz Darukhanavala's opening presentation and continued to resonate in presentations from Intel vice president Mooly Eden and Austin Energy CIO Andres Carvallo.

"Wireless is a new paradigm, and in order to be successful, business and technology professionals need to really think of a new way of doing things," said Carvallo. "The challenge to IT professionals is not how to advance, but how to shift your thinking to being able and willing to wipe your past legacy completely off the board. We are just beginning to understand the true capabilities of wireless technology, and it is the companies who are willing to start from the ground up that are going to succeed and leave the rest behind. The discussion of issues like this is what makes Computerworld's Mobile & Wireless World an outstanding forum."

From the healthcare sector, attendees heard from John Wade, vice president and CIO of Saint Luke's Health System in Kansas City, Missouri, and from Mary Pat Corrigan, director of information services at Baptist Health in Jacksonville, Florida. Corrigan spoke about the challenges and successes her organization faced in becoming the nation's first non-teaching, full-service, independent medical staff, community hospital in the country to be completely wireless and the benefits of being able to participate in a forum like MWW.

"I think the strength of Mobile & Wireless World lies in its varied program that addresses both the technology and usability," said Corrigan. "Too often conferences focus so much on the technical that it loses touch with real-world applications. Mobile & Wireless World not only does a good job at blending the two, but does so in an environment that also promotes peer interaction, which is always one of the most important aspects of a conference."

Best Practices Honored

MWW also featured a special onstage ceremony that honored recipients of the MWW "Best Practices in Mobile & Wireless" Awards Program sponsored by Intel. Four categories of recipients were honored and presented with awards from Intel's worldwide manager of mobile solutions development, Rob Leach.

"Mobile & Wireless World is great because it is focused on wireless and mobility, but also because it cuts across a variety of industries," said Leach. "It's almost akin to a roundtable discussion because the interaction takes place in a very interactive environment that is not overpowering. As sponsor for the Best Practices Awards, Intel is able to see first-hand how mobility leaders in their industries are adapting to and applying mobile technologies."

About Computerworld

Computerworld, the "Voice of IT Management," is the most trusted source for the critical information needs of senior IT management. Computerworld's integrated offerings form the U.S.-based hub of the world's largest (58-edition) global IT media network through its weekly publication, Computerworld.com Web site, focused conference series and custom research. In the past five years alone, Computerworld has won more than 100 print and online awards for editorial and design excellence, surpassing its direct competition by an order of magnitude. Recognition includes the 2004 Magazine of the Year Award from the American Society of Business Publication Editors and a Jesse H. Neal Award for "Best News Coverage." In print since 1967, Computerworld is the source for information technology management, with a guaranteed rate base of 180,050, a total print audience of 1,138,000 (IntelliQuest CIMS 2004 Business Influencer Study) and an online audience of over 1.1 million unique monthly visitors (DoubleClick).

Computerworld is a business unit of International Data Group (IDG), the world's leading technology media, research and events company. A privately held company, IDG publishes more than 300 magazines and newspapers, including Bio-IT World, CIO, CSO, Computerworld, GamePro, InfoWorld, Network World and PC World. The company features the largest network of technology-specific Web sites, with more than 400 around the world. IDG is also a leading producer of more than 170 computer-related events worldwide, including LinuxWorld Conference & Expo(R), Macworld Conference & Expo(R), DEMO(R) and IDC Directions. IDC provides global market research and advice through offices in 50 countries. Company information is available at http://www.idg.com.

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