Improving IT Service Levels and Quality is Top Priority for European IT Decision Makers in 2010, Says IDC

COPENHAGEN, DK. – April 26, 2010 – A year ago, IDC found that cost reduction was the number 1 IT priority in Europe. Today, cost reduction is third in the list of IT priorities, behind improving IT service levels and quality and enhancing IT security, according to a recent IDC survey. This shows that IT is no longer a far-removed corporate function and that it is now becoming a provider of strategic services to internal customers. Serving these "customers" right is now the most important topic for CIOs in Europe. It also shows that European CIOs are shifting from survival mode to a more forward-looking and proactive stance.

Though the survey shows there are clear signs of market recovery, IDC believes the recovery will be gradual and drawn out. Of the different software areas, infrastructure software continues to show the brightest growth prospects in Europe in 2010. Overall, security software leads by a significant margin, followed by storage, server virtualization, database, and systems management software. The survey also shows that there are general spending improvements for all comparable software areas compared with a similar survey from February 2009. Content management, collaborative applications, and enterprise resource planning (ERP) applications in particular have significantly improved indications of spending growth.

In enterprise applications, the survey shows that demand from large enterprises in Europe is returning in 2010. By looking at growth trends by company size, we see that large organizations with more than 2,500 employees have moved from poor growth in the 2009 survey to being largely on a par with midmarket organizations – a significant improvement. Enterprises with fewer than 500 employees, meanwhile, show relatively little improvement in spending growth.

Some of the countries and industries most affected by the economic crisis are showing the strongest signs of recovery. Manufacturing and financial services showed significant improvements in spending growth from 2009 and 2010. Enterprise application spending in France and Italy improved significantly in 2010 compared with 2009. Interestingly, leading spending growth categories in the 2009 survey, including the Nordics and the public sector, show limited improvement or even declines in spending growth for 2010.

These findings are based on an IDC survey of 733 IT decision makers or decision participants, which was carried out in Europe in February 2010. The results are analyzed in a number of IDC documents, including:

* European Investment Reality Check 2010: Enterprise Application Spending Plans(IDC #LC01S, March 2010)

* 2010 European Software Investment Reality Check(IDC #LC51S, April 2010)

* European Enterprise Investment Reality Check 2010: Storage Spending Is Picking Up Again(IDC #FB01S, forthcoming)

* European Investment Reality Check 2010: IT Plans and Priorities(IDC #LC52S, forthcoming)

* European Investment Reality Check 2010: Systems Management Software Spending Outlook(forthcoming)

For more information, please contact your local IDC office or visit [].

About IDC

IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 1000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries worldwide. For more than 46 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company.

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