InfoWorld Identifies Risks, Rewards Concerning New Technologies and New Companies; April 2 Issue Examines the Ups and Downs of the Bleeding Edge

SAN MATEO, CA – MARCH 30, 2001 — InfoWorld, the weekly magazine that delivers in-depth analysis of enterprise technology and strategies combined to deliver insight into vital business solutions, will launch a quarterly series highlighting the newest, hottest technologies about to hit the enterprise scene in its April 2 issue. The first installment features a comprehensive report on implementing new technologies and partnering with startup companies. According to InfoWorld, while these can be excellent ways for the enterprise to make innovations, the potential for disaster is high.


InfoWorld reports that new technologies such as biometrics, peer-to-peer networking and storage management are leading businesses to chart a new course with IS staff, leading to significant impact on the enterprise and users. Adding new technologies to the enterprise is no small matter, and bleeding-edge technologies should be chosen carefully. InfoWorld has learned that the reputation of the company behind a product often makes a larger impression on a manager's decision to make major IT investments than the specific features of the product or solution in question.

InfoWorld cautions that researching both the companies in the space and the actual technology is crucial to long-term success and concludes that more established companies don't necessarily have the best or most groundbreaking products. Companies both old and new will make a push into what seem to be the hot new technologies, and sorting out who will be around for the long haul is the more difficult task compared to picking an established product or technology.

About InfoWorld Media Group

InfoWorld Media Group delivers in-depth analysis of enterprise technology and strategies combined to provide insight into vital business solutions through its integrated online, print, research and events channels. In an era when technology is more critical to business success than ever before, InfoWorld Media Group provides senior IT level expertise for executives such as CTOs and CIOs on how technology drives specific business benefits such as revenue growth, relationship management, and enhancing organizational efficiencies.

InfoWorld Media Group's coverage of key technologies, products and trends that assist IT professionals in leveraging technology for business advantage is substantiated by original research conducted in InfoWorld's $23 million, dedicated multi-platform, enterprise test center. Since 1978, InfoWorld has performed the industry's most trusted testing of technology and products. To learn more about InfoWorld, go to

Headquartered in San Mateo, Calif., InfoWorld Media Group is a wholly owned independent business unit of IDG, the world's leading IT media, research and exposition company. IDG publishes more than 285 computer magazines and newspapers and 500 book titles and offers online users the largest network of technology-specific sites around the world through (, which comprises more than 200 targeted Web sites in 52 countries. IDG is also a leading producer of 110 computer-related expositions worldwide, and provides IT market analysis through 49 offices in 41 countries worldwide. Company information is available at