Intel® Brings Cutting-Edge PC Gaming to E for All™ Expo

FRAMINGHAM, MA. – October 17, 2007 – IDG World Expo today announced that Intel® has signed on to exhibit at Entertainment for All(TM) Expo (E for All(TM)) ( www.eforallexpo.com ), North America’s premier video game event. Intel joins a growing list of more than 70 other companies which will be participating in the event.

“E for All offers us a great venue to showcase our latest Intel® Core™ 2 Extreme processor technology powering today’s most powerful and innovative PC designs,” said Danny Cristofano, Global Sponsorship Manager at Intel. “E for All truly is all about the games and those who play them, and to participate in the expo allows Intel to demonstrate our commitment to the community, from elite professional gamers to everyday gaming enthusiasts.”

Intel will be located in booth 1823, and will be hosting exciting gaming experiences throughout the event, including the opportunity to try out the latest PC game titles on the newest Intel® Core™ 2 Extreme processor-based gaming PC’s, and win great Intel prizes. In addition to the gaming experiences, Intel will be featuring fun interactive experiences that will allow attendees to create their own personalized Intel “Multiply” campaign-inspired commercial, where participants are captured on video dancing with their likenesses “multiplied.” Attendees can also have their photo taken in a replica F1 race simulator or next to the Intel® Chopper that was created by the famed Orange County Choppers and featured over two episodes of the TLC hit show “American Chopper.” Intel will also sponsor a sweepstakes for a chance to win a Zero-G flight experience.

“ Intel’s participation is terrific for E for All and its attendees,” said Mary Dolaher, CEO of IDG World Expo. “Their participation in the show provides a cutting-edge PC game play opportunity, along with several innovative and fun interactive activities. E for All attendees are sure to enjoy the wide-range of activities that Intel has to offer.”

E for All, which is being held October 18-21 at the Los Angeles Convention Center, brings together all members of the gaming community – from hardcore and casual gamers, developers and publishers, to industry luminaries, media and retailers. Attendees will be able to participate in tournaments, compete head to head with other gamers on the show’s various game stages, and take advantage of social and professional networking opportunities.

For more details on exhibitors, games and other events featured at E for All, please visit www.EforAllExpo.com .

About E for All™

Produced by IDG World Expo, Entertainment for All(TM) Expo (E for All™) ( www.EforAllExpo.com ) is North America’s premier video game event. A celebration of video games and the people who play them, the event will bring together the entire game community, from consumers and media to publishers, developers and retailers. The Expo will feature exhibits from leading interactive entertainment companies that will allow consumers to try and buy the newest video games and gadgets. Other event highlights include the Major League Gaming’s competitive gaming tournament, the acclaimed Video Games Live™ concert, celebrity appearances, the Game Developers Conference (GDC) Game Careers Seminar, and "Into the Pixel," an exhibition of video game art. For more information, please visit www.EforAllExpo.com .

About Intel

Intel, the world leader in silicon innovation, develops technologies, products and initiatives to continually advance how people work and live. Additional information about Intel is available at www.intel.com/pressroom and blogs.intel.com.

About IDG World Expo

IDG World Expo ( www.idgworldexpo.com ) is a leading producer of tradeshows and events for professionals and consumers seeking world-class education, peer-to-peer networking and one-stop comparison shopping. IDG World Expo's portfolio of conferences and events includes Entertainment For All™ (E For All™), E3 Media & Business Summit, GreenXchange Xpo™, LinuxWorld Conference & Expo®, Macworld Conference & Expo® and Next Generation Data Center™ (NGDC™). IDG World Expo is a business unit of IDG, the world's leading technology media, research and event company.

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