Macworld Conference & Expo Adds New Conferences For New York

FRAMINGHAM, MA – APRIL 2, 2002 – IDG World Expo, the leading producer of world-class tradeshows, conferences and events for IT markets around the globe, announced today that it has significantly expanded its conference offerings for its upcoming Macworld Conference & Expo in New York City, which will take place July 15-19, 2002 at the Jacob K. Javits Convention Center. Macworld Conference & Expo is the world's most comprehensive Macintosh OS event.

 

With the addition of two new conference programs – the Hands-on MacLabs and Power Tools Conferences – conference attendees can now take advantage of five full days of education and training on key Mac applications and tools. IDG World Expo has also introduced a variety of flexible conference packages to address the needs of those with more restricted schedules.

The Hands-on MacLabs will provide focused computer training on a variety of applications and tools for the Mac, including Flash 5 ActionScript, DVD StudioPro, Mac OS X, PDF and Final Cut Pro. Attendees will bring their laptops for hands-on training during these highly interactive, half-day sessions. Class size is limited to maximize interaction between participants and instructors, and all sessions are taught by highly-respected Mac experts.

The new Power Tools Conferences provide two full days of intensive training on a specific application, taught by faculty chosen for their particular experience and expertise. In addition to Power Tools Conferences on Professional Photoshop, FileMaker Pro, and Final Cut Pro which debuted in San Francisco attendees at the New York event can also choose to attend new conferences focusing on DVD Studio Pro or AppleScript.

"It is a pleasure to listen to an instructor who really knows an application well," said John Monahan, assistant professor of educational leadership at the University of Alaska Fairbanks, who attended the Power Tools Conference on Professional Photoshop at Macworld Conference & Expo/San Francisco 2002. "This conference really met my needs. I am quite familiar with specific components of Photoshop, but had been frustrated with components that I used infrequently. Attending this conference helped me to pull it all together."

The Hands-on MacLabs and Power Tools Conferences will be offered in addition to Macworld Conference & Expo's standard conference agenda:

Workshops offer a full-day of education on the hottest topics in the industry, and are taught by well-known Mac industry experts such as Bob LeVitus, Deborah Shadovitz and Chris Breen

Macworld/Pro Conference offers content-rich technical sessions for the professional Macintosh user, with tracks on Macintosh networking and communications, digital video, professional publishing, Mac OS X, and issues facing Mac managers

Macworld/Users Conference offers more than 60 sessions over the course of two days on a variety of topics, including Mac OS X, making desktop movies, digital photography, applications for small business and education, and making music on a Mac

"We are constantly re-working our conference offerings based on feedback we receive from attendees," said Darrell Baker, vice president of event services, IDG World Expo. "In addition to more flexible pricing, we've also added sessions that offer intensive education on key Mac applications and hands-on training. Both Hands-on MacLabs and Power Tools Conferences were created in direct response to attendee feedback."

Pricing packages have also been revised to offer more flexibility to attendees who have only limited time to spend at the event. Macworld/Pro Conference attendees unable to attend all three days of the conference can choose to purchase a one- or two-day pass to participate on selected days. Though the Pro Conference pass will no longer include admission to the Users Conference, separate passes for the Macworld/Users Conference, Power Tools Conferences, and MacLabs allow attendees to select those conferences that best fit their individual needs and schedules. A new Platinum pass has also been added for those attendees interested in attending a Power Tools Conference in addition to both Pro Conference and Users Conference sessions.

Macworld Conference & Expo's conference agenda is designed to address the diverse needs of the complete spectrum of Mac users. Featuring educational sessions, in-depth workshops, hands-on labs, and interactive discussions, the agenda includes sessions appropriate for beginners, hobbyists, and professionals, covering a wide variety of technical and creative topics.

Detailed descriptions of sessions is available in the "My Briefcase" area of the Macworld Web site, http://www.macworldexpo.com.

About Macworld Conference & Expo

Owned and produced by Framingham Mass.-based IDG World Expo, Macworld Conference & Expo is the world's most comprehensive Macintosh OS event. Macworld Conference & Expo showcases products and services for professionals involved in media and creative content development for corporate and home applications, as well as consumers using the Mac at home. Macworld Conference & Expo brings together the loyal base of Mac OS audiences in creative services, education, application development, entertainment, small office/home office and Internet-based environments. Macworld Conference & Expo offers professionals and consumers alike the opportunity to discover the latest developments and hottest products these markets offer. For more information, please visit the Web site at www.macworldexpo.com.

About IDG World Expo

IDG World Expo (www.idgworldexpo.com) produces IT-focused tradeshows, conferences and events for professionals seeking world-class education, peer-to-peer networking and one-stop comparison shopping. As the leading IT event management company, IDG World Expo leverages its experience and knowledge of IT-focused events and conferences, enabling technology companies to capture the attention and loyalty of influential buyers. IDG World Expo's portfolio of conferences and events includes Macworld Conference & Expo, LinuxWorld Conference & Expo, BioITWorld Conference & Expo and COMNET Conference & Expo. IDG World Expo is a business unit of IDG, the world's leading technology media, research and event company.

About IDG

IDG publishes more than 300 magazines and newspapers and offers online users the largest network of technology-specific sites around the world through IDG.net (www.idg.net), which comprises more than 330 targeted Web sites in 80 countries. IDG is also a leading producer of 168 computer-related events worldwide, and IDG's research company, IDC, provides global market intelligence and advice through 51 offices in 43 countries. Company information is available at www.idg.com.

 

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