Macworld Conference & Expo Kicks Off Next Week in San Francisco

FRAMINGHAM, MA – JANUARY 4, 2007 – IDG World Expo, the leading producer of world-class tradeshows, conferences and events, announced that Macworld Conference & Expo(R) will kick off next week in San Francisco at the Moscone Center. This year's event promises to be the largest in years with a 28% increase in pre-show registrations over Macworld Conference & Expo 2006. In addition, the new "Digital Lifestyle Experience" highlights expansion into North Hall at Moscone, hundreds of new products are expected to debut, and the exhibit hall will feature almost 400 of the most innovative companies serving the Mac community. Macworld also includes five days of world-class educational content, with conference sessions appropriate for Mac users of all levels and backgrounds.

The Macworld conference program runs Monday through Friday, January 8-12, 2007 at San Francisco's Moscone Center. The Macworld exhibit hall opens on Tuesday, January 9 at 11:00 a.m. and runs through Friday, January 12. The exhibit hall will feature the newest products and applications for the Mac platform from companies such as Adobe, Canon USA, Epson America, FileMaker, HP, Microsoft, Nikon, Quark, Xerox, XtremeMac and many others.

Macworld Conference & Expo attendees can also network with their peers and obtain valuable education at a wide variety of informative conference sessions, special events and forums. Highlights include:

— Digital Lifestyle Experiences: These brand new Experiences feature interactive exhibitions, training, and activities focusing on three blossoming creative technology areas – digital photography, music & sound, and gaming. Together, the Digital Lifestyle Experience attractions will demonstrate how Mac OS X tools and technology empower users to express themselves, create, and have fun! Located in the North Hall, the Experiences provide new and exciting ways for exhibit hall attendees to interact with products first-hand.

— Feature presentations: Acclaimed actor, writer and film producer Kevin Smith; world-renowned photographer and digital photography pioneer Joel Meyerowitz; and New York Times technology columnist and Mac luminary David Pogue, will all be participating in this year's event as feature presenters. Additional presentations include the MacBrainiac Challenge, hosted by Christopher Breen of Macworld Magazine, and the Macworld Best of Show 2007, presented by Macworld Magazine. Feature Presentations are open to all attendees.

— The John Lennon Educational Tour Bus: a unique non-profit state-of-the-art mobile recording and multimedia studio. Attendees can learn how artists like the Black Eyed Peas have used the bus to work with students and record their own hit music with the products and solutions found on board. Open to all attendees.

— Power Tools Conference: 19 separate conferences will provide two days of in-depth training on specific applications and tools. This year marks the first time that will be presenting their Flashforward Conference as part of the Power Tools Conference. The highly regarded Flashforward event is the world's premier conference focusing on Adobe's Flash(R) technology. Other topics include: Dreamweaver, Filemaker, Adobe Acrobat, Mac OS X Server Fundamentals, Graphic Secrets For Business, HD Production and Workflow, Introduction To Final Cut Studio, and more.

— Market Symposiums: successfully introduced at last year's Macworld Conference & Expo, this conference features eight unique day-long Market Symposiums that will help small business owners; graphic designers; musicians; K-12 educators; art directors; new media artists; and Podcasting Professionals get the most out of their Mac computing experience. A new Photoshop Professional Symposium, geared toward graphic designers and other creative professionals, highlights the line-up.

— Berklee Dream Studio: the Berklee College of Music will present the Dream Studio, a state-of-the-art music studio filled with Mac hardware and software ready to bring your musical visions to life. This attraction will also feature a self-guided tour, music production demonstrations and daily lectures by Berklee faculty. Open to all attendees.

— MacIT Conference: this three-day conference covers the latest features and deployment techniques for Apple's IT products, as well as in-depth training in client, security and network management techniques by industry luminaries. Schoun Regan, CEO of and internationally respected expert on Mac OS X Server has been named the Conference Chair for the event.

— Users Conference: This year's Users Conference will feature new tracks designed to further enhance this highly acclaimed source of inspiration and new computing ideas for new and skilled Mac users. Two new tracks of note include the Inspire and Vision tracks.

— Taste of the Conference: over 20 hours of free education for attendees to enjoy. Get a taste of what goes on in our world-class conference programs by attending these complimentary lectures. Topics will cover getting the most from an iPod, special classes for new Mac users, fun and imaginative ways to use the Mac, and how the Mac can help users harness and improve artistic capabilities. Open to all attendees.

For more information or to register for the event, please visit .

About Macworld Conference & Expo

Owned and produced by Framingham Mass.-based IDG World Expo, Macworld Conference & Expo is the world's most comprehensive Macintosh OS event. Macworld Conference & Expo showcases products and services for professionals involved in media and creative content development for corporate and home applications, as well as prosumers using the Mac at home. Macworld Conference & Expo brings together the loyal base of Mac OS audiences in creative services, education, application development, entertainment, small office/home office and Internet-based environments. Macworld Conference & Expo offers professionals and prosumers alike the opportunity to discover the latest developments and hottest products these markets offer. For more information or to register for the event, please visit the Web site at , or call (800) 645-EXPO. For exhibiting opportunities, please contact Annie Rice at (508) 424-4839 or or Ron Moreau at (508) 424-4804 or

About IDG World Expo

IDG World Expo ( ) produces tradeshows, conferences and events for professionals seeking world-class education, peer-to-peer networking and one-stop comparison shopping. IDG World Expo's portfolio of conferences and events includes Macworld Conference & Expo(R), LinuxWorld Conference & Expo(R), LinuxWorld(R) OpenSolutions Summit(TM), Next Generation Data Center (NGDC), SaaScon(TM), GridWorld(TM), OSBC(R), Digital ID World(R), RoboBusiness, RoboNexus, and RoboDevelopment Conference & Expo. IDG World Expo is a business unit of IDG, the world's leading technology media, research and event company.

About International Data Group (IDG)

International Data Group (IDG) is the world's leading technology media, events, and research company. IDG publishes more than 300 magazines and newspapers in 85 countries including CIO, CSO, Computerworld, GamePro, InfoWorld, Macworld, Network World, and PC World. IDG's online network includes more than 450 Web sites spanning business technology, consumer technology, digital entertainment and gaming worldwide. IDG's lead generation service, IDG Connect, matches technology companies with an audience of engaged, high-quality IT professionals, influencers, and decision makers. IDG is a leading producer of more than 750 technology-related events including LinuxWorld Conference & Expo, Macworld Conference & Expo, DEMO, and IDC Directions. IDC, a subsidiary of IDG, is the premier global provider of market intelligence, advisory services, and events. Over 850 IDC analysts in 50 countries provide global, regional, and local expertise on technology and industry opportunities and trends. Additional information about IDG, a privately held company, is available at .

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