Macworld’s Andrew Gore Named a Top Influencer in Technology Marketing’s 2001 “Influencers Report”
SAN FRANCISCO,CA – JUNE 19, 2001 – In its newly released June issue, Adweek’s Technology Marketing has recognized Andrew Gore, Editor in Chief of Macworld magazine, as one of the top ten influencers among consumer/computer magazines. Listed as "the Mac market expert," Gore is number 10 in a line-up that includes Michael Miller of PC Magazine (#1), Stephen Levy of Newsweek (#3), and Janet Rae-Dupree of U.S. News & World Report (#5).
In addition, Macworld was ranked number 34 in the report’s "Top 50 Publications."
"We look. . .for the people listened to by large and/or key audiences; people who-more than their peers-are sought out as the experts in their field," states Kathryn Dennis, Executive Editor of Technology Marketing, in the report. "We seek the publications that, among other things, garner the most ad revenue or drive the biggest buzz."
The annual "Influencers Report" ranks technology industry influencers, writers, columnists, editors, analysts and publications based on their public profile, external activity, visibility, publication influence and circulation. The rankings also reflect reader surveys and Technology Marketing’s editorial perspective.
Technology Marketing’s 2001 "Influencers Report" is available on the Web at http://www.technologymarketing.com.
About Mac Publishing LLC
Mac Publishing, L.L.C. publishes the world’s leading independent Macintosh publication and Web sites. Every month the award-winning Macworld magazine reaches over 1.6 million influencers of computer purchases*, while the Mac Publishing Web presence garners an average of 2 million unique visitors. The Mac Publishing sites include: Macworld.com, MacworldPriceFinder.com and MacCentral.com. Headquartered in San Francisco, Mac Publishing is a joint venture between Ziff Davis Media Inc. and International Data Group.
* SOURCE: Intelliquest CIMS v 7.0