Manufacturing Insights Appoints Industry Veteran Kimberly Knickle to Research Program Director

FRAMINGHAM, MA – OCTOBER 19, 2006 – Market research and advisory services firm, Manufacturing Insights (an IDC company), announces the appointment of Kimberly Knickle to research program director. A renowned industry thought leader in Enterprise Application Integration (EAI) strategies, she will contribute research and analysis related to the process industry, specifically focusing on areas of information technology (IT) strategies and process innovation.

"Kimberly complements our team perfectly. We're excited to have such a tremendous asset on board," says Bob Parker, vice president of research at Manufacturing Insights. "Her in-depth understanding of the industry combined with her strong research skills enable Kimberly to assist manufacturing executives in identifying technology vendors for specific application needs."

Knickle brings with her an extensive background in sharing her expertise with the manufacturing industry. Prior to joining Manufacturing Insights, Knickle served as an independent consultant specializing in business and IT strategy. Prior to her career in consulting, Knickle held senior positions at industry analyst firms including AMR Research, Hurwitz Group, and Charles River Strategies.

Knickle adds, "Manufacturing Insights' research approach and accessibility to clients is second to none. I feel very fortunate for this opportunity, and am truly excited to begin contributing to the organization as well as interacting with clients."

Early on in her career, Knickle held various roles in marketing, engineering, and executive management at companies such as Entre Computer Center, Boston Center for Computer Applications, and Underwriters Laboratories, Inc. Knickle is a graduate of Boston University's School of Management, where she earned her MBA degree. She also holds a bachelor's of science degree in electrical engineering from Cornell University.

About Manufacturing Insights (an IDC company)

Manufacturing Insights, an IDC Company, provides business and IT decision-makers with fact-based research and analysis to inform and support critical business decisions. The global independent research and advisory firm closely follows processes associated with the design, development and distribution of goods across markets including Discrete Manufacturing, Process Manufacturing, High Tech/Electronics Manufacturing, Consumer Packaged Goods and Retail. Manufacturing Insights' research and analysis is critical for end-users, as well as hardware and software vendors, service providers, and purveyors of IT outsourcing. Founded in January 2005, Manufacturing Insights is headquartered in Framingham, Mass. Visit http://www.manufacturing-insights.com/ for more information.

IDC is a subsidiary of IDG, the world's leading IT media, research and exposition company.