RocketCash Adds to Top Merchant Roster, Creates Most Complete Range of Gaming Products for Teens Online

MOUNTAIN VIEW, CALIF. — December 6, 1999 — RocketCash, Inc., ( the leading online gateway that allows teens to shop and buy on the Internet without credit cards, today announced a partnership with IDG Games Media Group and GamePro licensee Entertainment Brands LLC, to add ( to RocketCash’s industry leading roster of top e-commerce merchants. This alliance makes RocketCash the first teen shopping site to offer a full range of gaming products.

"Partnering with IDG Games Media Group and Entertainment Brands LLC puts RocketCash another step ahead in our quest to provide teen shoppers with access to the hottest merchants on the Web," said Jeffrey Mason, co-founder and CEO of RocketCash. "This partnership is a direct result of the enthusiastic feedback we’ve received from our RocketCash kids. They asked for, and we’ve given it to them." will be a featured merchant on the RocketCash site, offering teens a complete selection of the most popular new and previously owned video games, hardware, peripherals, accessories and strategy guides. Teens will also be able to bid on previously owned products and to earn GamePro Dollars by selling their previously played products on Designed to be easy to use and fun, provides a seamless link between the latest news, reviews and information offered by (, the Premier Internet Entertainment Destination for the Y-Generation.

"Over the last 10 years we have built GamePro into one of the most powerful teen brands in the country," said John F. Rousseau, president and CEO of the IDG Games Media Group and publisher of GamePro magazine. "RocketCash has established itself as the preferred payment option for teens online, making it a perfect fit for"

RocketCash is the coolest place for kids to shop on the Internet. A RocketCash account gives teens the benefit of shopping online: discounts, selection and convenience in a safe and secure online environment.

Teens log in to RocketCash and select from 60 merchant sites, where they are free to shop and make online purchases in a secure environment without using their parent's credit card and without entering any personal information. RocketCash, using its proprietary technology, then completes the transaction.

"We are constantly looking for ways to augment with technology that enhances the shopping experience," said Jeff Wilson, CEO of Entertainment Brands LLC, licensee of the GamePro brand. "RocketCash has developed a system that not only makes it easier for teens to shop on our site, but was easy for us to implement, with no back-end work needed."

About RocketCash Corporation

Founded in December 1998, RocketCash is the first online gateway that enables Generation Y to shop and buy online, without a credit card, in a safe, teen friendly environment. RocketCash is a free service, committed to providing the broadest selection of merchants, including:, Alloy, ARTISTdirect,, CDNOW, Delia’s, Fogdog Sports, jcrew, Pacific Sunwear and has the security and privacy parents can trust. RocketCash is a privately owned, venture-funded corporation based in Mountain View, California, and located on the World Wide Web at

About IDG Games Media Group

IDG Games Media Group, located in San Francisco, CA, is the world’s largest interactive entertainment provider for multiplatform gaming enthusiasts and produces GamePro magazine,, and the IDG Games Media Group Industry White Paper. The IDG Games Media Group is a division of International Data Group (IDG), the world’s leading information technology media and research company.

About Entertainment Brands LLC

Entertainment Brands LLC, located in Spartanburg, SC, owns and operates and GamePro stores under an exclusive licensing agreement with IDG Games Media Group. Entertainment Brands LLC was co-founded by Jeff Wilson and Russ Howard, former Blockbuster Video executives. The founders have broad experience participating in rapid growth organizations such as Blockbuster Video, Extended Stay America, Acclaim Entertainment and Take2 Interactive.

RocketCash and are registered trademarks of RocketCash Corporation. All other trademarks and service marks are the property of their respective holders.

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