Syndicate Conference in New York to Spotlight RSS/Blogging and Changing Advertising and Publishing Industries

FRAMINGHAM, MA – APRIL 18, 2005 – IDG World Expo, the leading producer of world-class tradeshows, conferences and events for technology markets, and FuelDog Events, a developer of tradeshow concepts and solutions, today announced the line-up of lead sponsors and exhibitors for Syndicate(TM), a new B2B conference focused on emerging trends and technologies in content syndication, scheduled to take place May 17-18, 2005 at New York City's Marriott Marquis.

With two comprehensive tracks, designed for publishers and corporate marketers, comprised of leading industry experts in panel discussions and case studies, Syndicate is the premier venue to learn about the new tools of syndication– RSS, Atom, OPML, Media RSS, blogs and other emerging technologies that are changing a marketplace with billions of advertising dollars at stake. Real-world ideas and solutions will be presented which will tackle the threats and embrace the opportunities created for online and traditional publishing, as well as the challenges and issues facing today's corporate marketing and advertising professionals.

The companies at the forefront of these new syndication tools are sponsoring and exhibiting at Syndicate. Gold sponsor Pheedo is joined by Silver sponsors Yahoo! and Nooked as lead underwriters for the event. Bronze sponsors include Google, NewsGator, Pluck, PubSub, Socialtext and Topix.net. Associate sponsors include bubbler, Feedster, KnowNow and SimpleFeed. Media sponsors include B2B Magazine, B2B Media Business, EContent, MarketingProfs.com and Silicon Valley Watcher. Association sponsors include American Business Media and the American Advertising Foundation.

Two days of sessions and keynote presentations will explore strategic business ideas and models for how to take advantage of these new technology trends. Find out how the chief marketing officer of the world's largest international multimedia news agency, Reuters, thinks publishers should respond to the new web syndication technologies in the light of their existing business models.

Discover how the executive responsible for guiding the online presence of The New York Times and the Boston Globe thinks emerging Web syndication technologies are challenging the traditional business models of publishers, news organizations, advertisers, marketers and other stakeholders in the evolving media marketplace.

And hear the director of MSN's global business and product management team discuss how blogging as a technology and social movement has gained momentum as more and more consumers are using blogs not only to express their opinions online but share experiences with their online community. Other speakers come from Amazon.com's A9, Associated Press, CNN.com, Burson-Marsteller, Forbes.com, Washingtonpost Newsweek Interactive, Billboard Magazine, Interactive Advertising Bureau, Sun Microsystems, PR Newswire, Computerworld, CNET and many others.

Syndicate's RSS Feed

To subscribe to the event feed, visit http://subscriber.simplefeed.com/syndicateconference .

Syndicator Blog

To read the Syndicator blog, visit http://www.syndicatorblog.com .

For more information about Syndicate or to register for the event, please visit www.syndicateconference.com .

About Syndicate

As the premier event for content syndication trends, Syndicate(TM) ( www.syndicateconference.com ) is a B2B Conference providing awareness, clarity, education, deal making and strategic business opportunities surrounding the emergence of online media syndication. This program will focus on emerging technologies such as RSS (Really Simple Syndication), for content owners and producers, new media executives, marketers, advertisers and public relations professionals.

About IDG World Expo

IDG World Expo ( www.idgworldexpo.com ) produces technology-focused tradeshows, conferences and events for professionals seeking world-class education, peer-to-peer networking and one-stop comparison shopping. As the leading technology event management company, IDG World Expo leverages its experience and knowledge of technology-focused events and conferences, enabling technology companies to capture the attention and loyalty of influential buyers. IDG World Expo's portfolio of conferences and events includes Macworld Conference & Expo(R), LinuxWorld Conference & Expo(R), Bio–IT World Conference + Expo(R), Wireless Sensing Solutions(R), Syndicate(TM), RoboBusiness and RoboNexus. IDG World Expo is a business unit of IDG, the world's leading technology media, research and event company.

About FuelDog Events

Part of the FuelDog family of media solutions and services, FuelDog Events works with tradeshow industry partners and clients to develop new event concepts and solutions. FDE has worked with major business media companies across the industry, and has helped bring to market a range of innovative event concepts and technology solutions.

About IDG

International Data Group (IDG) is the world's leading technology media, research, and event company. A privately-held company, IDG publishes more than 300 magazines and newspapers including Bio-IT World, CIO, CSO, Computerworld, GamePro, InfoWorld, Network World, and PC World. The company features the largest network of technology-specific Web sites with more than 400 around the world. IDG is also a leading producer of more than 170 computer-related events worldwide including LinuxWorld Conference & Expo(R), MacworldConference & Expo(R), DEMO(R), and IDC Directions. IDC provides global market research and advice through offices in 50 countries. Company information is available at http://www.idg.com .

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